Why You Should Always Think Mobile in Your Marketing – By Sonny Ganguly

August 6, 2018 by Mobile Beat Staff Writer

In 2018, a mobile-friendly website is no longer a trend or a nice-to-have—it’s a necessity for conducting business, especially in the wedding industry. More than ever, couples are using smartphones at all hours of the day or night to keep the planning process moving, from searching for wedding professionals to finding inspiration for the big day. Your mobile website might be the first—and only—impression a couple gets of your business, so it’s vital that your site provides a great user experience and highlights important information that will turn prospective clients into a bookings.

The tech landscape is fast-evolving. Not so long ago simply having a great website could put you ahead of your competition.
But today, it’s no longer enough to give you a competitive edge. No matter your industry, you must be aware of the new platforms and tools used by your audience. If the majority of your audience is using mobile (and they are!), you should make the investment in mobile optimization and prepare for the Google mobile-first index.

Read the rest of this article and check out the full issue at mobilebeat.com also thanks to Electro Voice for sponsoring in part this issue of Mobile Beat.

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This is the general editors account for Mobile Beat Magazine and Website. Who reads Mobile Beat online and in print and attends Mobile Beat events? DJs, VJs and KJs to start with, especially those who own and operate mobile entertainment services. They provide music, video, lighting and a myriad other entertainment choices for corporate events, wedding receptions, dances and innumerable other gatherings.

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