Social Scheduling

October 19, 2017 by Joe Bunn

As business owners, we have to wear many different hats-agent, equipment manager, marketing expert, salesman, music guru, DJ, etc. etc. Add to that list, social media specialist. If your social media game isn’t up to date and on point, you aren’t going to make it. Today’s brides are VERY internet savvy and this source will account for a large percentage of your business.

So the question is, how do I do it all Joe? The key to SOME of your social media woes is to pre-schedule your content, and the best way to do that is with an app. I used to use Hootsuite, but now I’m advocating either Iconosquare or Later (no, this is not an advertisement). Iconosquare not only to schedules my content, but also to monitor what others are saying about the photos so that I can engage with them! It is called “social” media after all.  

Once you pick the app you like, what are you going to post? We have started using only pro photographer photos on our @bunndjco instagram for about a year now. They just look so much better than any of us were doing with our iPhones behind a Serato screen! If you can’t access that kind of content, then try to post regularly and maybe have a theme for each day. Something like this:

Monday-#Music Quote Monday. This is where I’ll google quotes about music and post it and who said it. For example, “Without music, life would be a mistake” –Nietzsche.

Tuesday-#Throwback Tuesday. On this day, I’ll go through my old school music and then pull up the video from YouTube and share that link. For example, “Can I Kick It” (hyperlink) by Tribe Called Quest.

Wednesday-#Wedding Trivia Wednesday. There are plenty of sites out there with crazy wedding trivia on them. For example, The English believe a spider found in the dress is good luck”.

Thursday-Sales Post. For example, I would write, Looking for a great DJ for your holiday party? Call us!

Friday and Saturday-Events you’re doing.

Sunday-#Song Lyrics Sunday. Google “best lyrics ever”. Copy and paste your favorite and who sang it. For example, “Rock N Roll ain’t noise pollution” –AC/DC.

There are so many other ideas that you can post! For example, musician’s birthdays, who is on TV tonight, music news, contests, hip hop quotables, whatever! Just keep the content coming and keep it fresh. Good luck and get busy!

 

 

 

 

 

Joe Bunn Joe Bunn (54 Posts)

Joe Bunn started his DJ career at the age of 14 in his hometown of Wilson, NC. He did shows all throughout high school, college at UNC-Chapel Hill, and eventually moved to Raleigh, NC in the late 90s where he started Bunn DJ Company. The company grew from a couple of DJs to 15 of the area’s best mobile DJs. Over the past few years, Bunn DJ Company has expanded to Charleston, SC, Charlotte, NC and Richmond, VA. The company performs at over 800 weddings a year and another 400 private, corporate and charity events. Joe has been on the board of both ILEA (International Live Events Assocation) and NACE (National Association of Catering & Events). In addition, he is a writer for many national DJ publications such as Disc Jockey News, Mobile Beat Magazine and DJ Times. Joe still DJs almost every weekend, but in recent years has been helping other DJs across the country grow their businesses. He has given seminars at Mobile Beat Las Vegas, Wedding MBA, DJ Times Expo, local/regional organizations, NC State and UNC-Chapel Hill. He has also been hired by DJs all over the world to help their businesses in every aspect from branding to sales.


Filed Under: Mobile DJ Business, Mobile DJ Sales & Marketing