Random Observations of a Mobile Beat Las Vegas Attendee

January 6, 2019 by Michael Cordeiro

In just a few short months almost two thousand of us will head to Las Vegas for Mobile Beat 23. Once again the halls, meeting and exhibit rooms of the Tropicana will be filled with the conversations of “Nugget” seeking DJ’s looking to better their businesses. For one week the Tropicana will become an incredible microcosm of the DJ universe.

Within that microcosm memories will be created, information and ideas traded, gear bought and friendships made. Professionalism, kindness and camaraderie will be displayed. Unfortunately ego, avarice and elitism will be lurking in the shadows (don’t be that guy). All that being said, here are some candid observations from the past eight Mobile Beat conferences I’ve attended.

The whole point of attending a national conference (in any field) is to learn from industry professionals and peers some useful knowledge that you can bring home and apply to your business. Time spent at the conference should be focused on gleaning as much information as possible. You should be networking with other professionals, taking notes and asking questions. A lot of questions.


I always wonder about the attendees that I only see at registration, the after parties or constantly sitting at the bar. Never in a seminar. What are they learning? The same can be said for the guys that are noticeably walking up and down the halls at a fast pace looking super serious in their suits with a cell phone pressed tightly to their head. I half expect them to jump into a phone booth, change clothes and fly off to save a gig somewhere.

Why do people in our industry feel the need to introduce themselves by their “DJ” name? It’s not really a title like doctor, senator or professor. Do they make dinner reservations as “DJ So-So” and wife? What about wearing shirts all week with your company logo on them? Gotta say I’ve been guilty of that one. Should you be proud of your company and your brand? Yes, but who are you advertising to at a DJ conference?

The showroom floor is always like a big toy store for DJ’s. I would love to just buy everything and ship it home. So many shiny lights, loud speakers, gadgets, gizmos and controllers. Sometimes I think we all get so excited to try the new gear that we forget other people are waiting for a turn. It’s one thing to play with a controller for 10 or 15 minutes to get a feel for it, but entirely another to hog one for an hour with headphones on while spinning your own personal set that no one hears.

Each week we go to our events, get up in front a room full of strangers and entertain them. Why is it so hard for us to network with different DJ’s? If you see someone sitting by themselves or looking lost – talk to them. Remember your first time attending Mobile Beat? No one likes to feel ostracized. Just because someone is  new to the MBLV experience does mean that they don’t have something valuable to share or offer.

This year Mobile Beat Las Vegas is going to be exceptional. The past 22 conferences have been awesome, but Ryan, Jake and the whole Mobile Beat Team have worked tirelessly to put together some amazing content. Each day is going to be loaded with learning opportunities. I look forward to seeing old friends, making new ones and having a blast.
See you there,

Michael Cordeiro Michael Cordeiro (82 Posts)

Mike Cordeiro is the owner of M.C. Entertainment. A small RI multi-op. Mike got his start in the entertainment field while stationed in Frankfurt Germany in 1990. He has a Bachelor’s degree in Entertainment & Event Management from Johnson & Wales University and has appeared on TLC’s Four Weddings, Toddler’s and Tiaras, Acting credits include Bleed for This, Equalizer 2, TV commercials, Music videos and several episodes of the new AMC series NOS4A2. Follow him at: www.michaeljcordeiro.com

Filed Under: Digital DJing, Event DJ Tips, Mobile DJ Business, Mobile DJ Career Development, Mobile DJ Performance Tips