Inspirational

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Respect Is A Two Way Street Part 2

July 16, 2019 by Mitch Taylor
Last week we began with the discussion of how respect is a two way street and gave you the first way to accomplish this.  Here are the other two ways to ensure you keep respect when given an opportunity. .  Before you say yes to the opportunity be sure you can represent the brand or person giving you the opportunity effectively.  If you can’t represent them appropriately then you are doing them a disservice by even accepting the opportunity. Do the right thing and move on.    Never bitch about said opportunity in a backchannel.  What’s a backchannel? Any place where information is spread about someone else.  It’s... [read more]
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Share Your Heart Part 2

June 6, 2019 by Mitch Taylor
We continue with the HEART series with the next letter in the acronym for HEART.  E is for Emotion. Emotion In sales, it’s VITAL to get to the emotion.  Emotion is what most sales are based off of. People buy on emotion and justify on logic. You must tug at their heartstrings to appeal to their emotions.  How do you do that? YOU have to have heart. Let’s look at a typical sales scenario.  Most event pros ask: “So how do you want your event to be remembered?”  Most couples respond to that question by saying “Fun, Memorable” (Isn’t that just a derivative of the word remembered?).  The answers are TOO ... [read more]
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Celebrate Success Part 2

June 4, 2019 by Mitch Taylor
At the beginning of the season we have also had photo shoots to boost morale, and/or given out company branded shirts and have some friendly competition at a meeting with a mix-off.  We also celebrate successes each and every month too. At our monthly meeting we’ll discuss successful events and what we did to make them a success. This information is shared with everyone so they all can benefit.  Finally, we have a weekly meeting with our in-office team where we share successes as well at a high level of the company so motivation remains constant and we are all working towards the same goal. I encourage you and invite... [read more]
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Share Your Heart Part 1

May 30, 2019 by Mitch Taylor
Share your HEART In sales, it’s VITAL to get to the emotion.  People buy on emotion and justify on logic. You must tug at their heartstrings to appeal to their emotions.  How do you do that? You have to have HEART. Heart is an acronym that I recently developed and as we go deeper in the article series you'll learn what each letter stands for and how it applies to your sales process.  We start with H.   Hugs In his Getting What You’re Worth seminar Mark Ferrell (www.MarkFerrell.com) shocked the DJ communities when he proudly stated that he hugs his clients.  Now you may be saying to yourself “Well that’s... [read more]
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Celebrate Successes Part 1

May 28, 2019 by Mitch Taylor
Every year seems to have its own challenges.  Hell for some of us, every DAY has its own challenges.  Instead of wallowing in the negativity of the challenges and failures that one has in a day, week, month or year, you should celebrate the successes instead.  I learned of a (new to me) acronym recently. FAIL. First Attempt In Learning. Don’t think of something as a fail, think of it as a first attempt in learning.  By thinking of it that way that “failure” is just another step in your learning path of your life. As you move forward, how are you not focusing on the FAIL and yet celebrating the successes?   One i... [read more]
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How Are You Being Fed Part 3

April 30, 2019 by Mitch Taylor
What are you listening to?  What are you absorbing? Having a positive affirmation each day can help you begin each day in a positive manner and things are what you are absorbing from inanimate objects. And specifically I'm talking about the podcast you listen to the shows you watch the books, you read the things that you absorb every day.  I began my seminar Creative Consultations at Mobile Beat 2011 with a video of a young girl showing off her positive mantras in front of her sink from a viral video back then. Before you watch the news or pick up that magazine, ask yourself “Is that a positive influence on my life?” How... [read more]
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Make Eye Contact Part 2

April 25, 2019 by Mitch Taylor
Here’s an etiquette tip.  During a recent workshop I had the pleasure of conducting I went around the room of seated attendees and introduced myself.  I made it a point to specifically greet them by name, smile, look them in the eye and then outstretched my hand to touch both internally and externally the person I was trying to connect with.  NOT ONE of the workshop attendees stood up to shake my hand. Proper etiquette states that when someone introduces himself or herself to you and you are seated and they are standing that you stand up, look them in the eyes and extend your hand and with a firm but warm handshake to make ... [read more]
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How Are You Being Fed Part 2

April 23, 2019 by Mitch Taylor
Don’t blame yourself as a victim of circumstance.  I recently witnessed a DJ who was in a poverty conscious mindset of thinking that he couldn’t get above $800 for his events.  I live in a market of 12,000 people, the area I serve is a maximum of 100,000 people (and that’s driving several hours each way).  The closest city to me is 2 hours away and the size of the city is only 100,000 people. My company averages well over $2200 for a wedding.  It CAN be done. How?   Being comfortable sucks to me. I always want to be growing and learning and expanding horizons. I bust my butt because I know eventually som... [read more]
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How Are You Being Fed Part 1

April 16, 2019 by Mitch Taylor
How are you being fed? Now, when I say, How are you being fed? I'm not talking about, you know, breakfast, lunch and dinner. That's not what we're talking about here. We're talking about how are you being fed from the people, the places and the things that are around you? Do you surround yourself with people that say, Yes, I can do this?  Or do you surround yourself with people or influences that say, No, or bring negativity into your life. We've all had different upbringings in our life.  In fact some people think it’s ok to go back and blame their upbringings. They use it as an excuse for where they are at in life... [read more]
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4 Lessons Learned 937pm Tuesday Night Part 3

April 11, 2019 by Mitch Taylor
September 15th this year I found out through Facebook from my former college girlfriend Allison that Dan Priestly had died of cancer.  I wished I had known he was sick when I was in Maine just a few weeks prior. I wished I had dedicated part of my book to him.  Dan and Jocelynn Priestly gave me my very first sales job ever. Certainly without them I wouldn’t be who I am today. I learned so much from Dan and I hope to pass these lessons on to you here.   Never Give Up Darken Doorways….you might just get the sale or gig Live Life To The Fullest – Have Fun Be Shrewd In Business But Giving In Life Tuesday ... [read more]