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Sharing Is Caring Part 3

January 17, 2019 by Mitch Taylor
Last week we discussed ways to share your story more effectively, and you may have been introduced to DJ/MC Toastmasters online.  Now we’re going to chat further about how you share in your sales process.When sitting down with a prospective client in the meeting or the lengthy phone call do you just dive into your presentation, spouting facts and figures with a fancy powerpoint?  Or are you more conversational in approach? Do you just discuss them or do you discuss you?   The sales meeting and time leading up to it is just like dating.  Think about it. When you’re getting to know someone you want to know his o... [read more]
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The Last Time Mitch Taylor Taylored Sales

The Last Time Part 1

January 15, 2019 by Mitch Taylor
The Last Time Mitch Taylor Taylored SalesI recently got to be a part of an AMAZING wedding celebration for Kristi and Andrew.  This wasn’t the wedding of a fancy venue or elaborate décor and flowers. The wedding venue was her Father’s trucking garage where he does oil changes on his 18 wheeler.  Kristi and Andrew’s family and friends all pitched in and completely transformed the space, turning it into a beautiful setting for their reception. That’s impressive…but what was more impressive was the fact that they wanted to celebrate with Kristi’s Mom…who has cancer.  Unfortunately, Kristi’s Mom passed away just six ... [read more]
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Sharing Is Caring Part 2

January 10, 2019 by Mitch Taylor
Last week we talked about why sharing your story is important...this week we’ll begin to discuss how to do it effectively.  It’s imperative that you know HOW to SHARE your story effectively. Words are like balloons and the emotions that you want your audience to feel must be inserted via your intonation, cadence, tone and inflection.  If you are boring, using the same tone and same cadence throughout your audience will tire quickly and will tune you out. BOOM. One more person crossed OFF the list. Yet when you can use the basics of communication and speak educatedly with purpose and meaning…giving the words you choose d... [read more]
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Sharing Is Caring Part 1

January 3, 2019 by Mitch Taylor
Why is it that you do what you do?  What motivates you? Whatever your focus is in the DJ world or life itself in general….WHY do you do what you do?  What was your initial purpose to get into this crazy DJ business? What’s your motive now? Is it the same or have you evolved (hopefully)? What’s YOUR story?  Does your client know your story?  Does your story SHARE your passion?  Do you think if your client knew your story would it endear you more to them?  Is your story on your website? Why or why not? If your story IS on your website (in a logical place where it can be found – think Sales Funnel)…is it jus... [read more]
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Dont Project Your Views Taylored Sales Mitch Taylor

Don’t Project Your Views Part 1

January 1, 2019 by Mitch Taylor
Dont Project Your Views Taylored Sales Mitch TaylorIt’s the turn of the year…and time for some, as Jason Jani would say, REAL TALK.  Good or bad, I wear my heart and my emotions on my sleeve. I at times find myself taking out frustration or anger on my wife and kids, even when I should really be mad at myself for the situation and not at them of course.  What I need to realize is that these are my own issues, that I may be upset with myself for something in a situation and that's what I'm upset about is my inability to handle it how it should be handled. If you're angry, you're going to attract other angry people. ... [read more]
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MOBILE BEAT #201 – DECEMBER 2018

December 31, 2018 by Dan Walsh
MOBILE BEAT #201 - DECEMBER 2018 DJ Psych 101 In this final issue of 2018, we take a look inside the minds of DJs and clients, with the hope that it will help you improve your performances, your business and personal relationships, and your bottom line. Best wishes for a peaceful and prosperous new year! ~ Dan Walsh, Editor-in-Chief ~~~~~~~~~~~~~~~~~~~~~~ DJ PSYCH 101 “Sports Psychology” for DJ Performance - Staci Nichols Dealing with Difficult Clients - Joe Bunn Holding on Too Tightly to Perfection - Matt Martindale Keeping Your Cool When It Matters Most - Kevin Freese Different Colored Shoppers - Vickie Musni Acting Tools DJs Can... [read more]
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Research Your Client Part 4

December 27, 2018 by Mitch Taylor
Don’t miss this.  Working WITH is a completely different mindset shift.  It’s what positions you in an EXPERT advisor role in partnering with your potential client to create their outcome together.  It’s what shows you as the ONLY ONE who can get the job done for them if you follow the rest of the steps outlined in this book correctly.  WORKING FOR is what people have done for ages and leads to a commodity mind set. WORKING FOR becomes price competitive and the buyer thinks they can get whatever you offer somewhere else cheaper, faster and better.  WORKING WITH shows you are the BEST CHOICE for the job and some... [read more]
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So This Is Christmas

December 25, 2018 by Mitch Taylor
So this is Christmas. The time of year where we spend time with family, with friends, we reflect back on the past year. Did you enjoy it? Was it all you wanted it to be? We break bread, re-connect with loved ones and sing holiday songs. The one holiday song I HOPE you’re singing in your business is “Let it grow, Let it Grow, Let it GROW.” Did your business grow in 2018? If it didn’t, I strongly encourage you to get out to Mobile Beat Las Vegas this coming year. It’s when I feel stagnant in my business that I feel the need to surround myself with like minded individuals who are also seeking that spark, who want to ... [read more]
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Research Your Client Part 3

December 20, 2018 by Mitch Taylor
You research your potential, current and past clients the same way that they research you.  Google them - what shows up? Type their name in the search bar on Facebook - what do they use for their profile pic and their cover photo?  What mutual friends do you have? Do they have a Twitter account? Are they mentioned at all when you do a search there? Do they have a YouTube channel?  What are they blogging about? What are their passions? What does their website look like? Who’s in their circle on LinkedIn? Do you have any mutual connections there?   When they first show up to a meeting how are they dressed?  How are yo... [read more]
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What’s Your Trajectory Part 2

December 18, 2018 by Mitch Taylor
Last week we talked about trajectories in business and ran a comparison to driving around aimlessly in your car with no direction vs. going to the source (Google Maps) and getting direction for where you want to be. It’s the same in your business. What source are you going to?   First off, seek advice from those you trust and from those who have been where you want to go. Ideally, you’re looking for a coach. You can keep forging ahead on your own, but in order to maximize your time it’s better to have guidance from who can point you in the right direction. A mentor or a coach can save you strife from ways that they ... [read more]