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DJ SEO Tip: Like Trust Emotion – What Your Website Needs For Leads

February 1, 2019 by Matthew Campbell
When speaking to DJs around the country, the one topic that always comes up is how to grow your businesses through marketing.  We are always looking for quick and easy ways to get more sales.  If you are looking for a quick and easy plan to grow your business, I would suggest starting with your website.  No, you do not need to redesign your website! Let me say again, don’t spend the time and money redesigning your website.  Instead, spend time optimizing your website to generate more leads.  When analyzing your website, there are three factors to start with: Number 1 - people buy from who they like. Number 2 - people buy from who they trust. Number 3 - people buy on emotion. So, how can you get people to like you while looking at your website?  The answer is your About Us page.  Your... [read more]
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DJ Tips In Under A Minute: A Must Have Piece Of Gear

January 31, 2019 by DJ Jay
All right. DJ tips in under a minute. It's rare that I do brands, but you need to have a backup handheld mike and I've got to tell you, this is by far the best mike you can get your hands on for that. This is the Shure SM58. I'm going to go on record and say I don't use Shure mikes for my wireless. This mike is 10 years old, it has a couple of little scratches on it, no big deal. I've replaced this screen once, I think it was a $7.00 investment. These mikes are usually somewhere in the area of $50 to $100, but it's a quality mike, it won't go down. I think I said, if I didn't, this is about 10 years old, works great, sounds great and if you need to get a backup mike, just have this. It's what pros use, you see it on stage everywhere. If you deal with any singers at any events, they're not going to have an iss... [read more]
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InMusic appoints Patrick Sullivan as CEO

January 24, 2019 by Mobile Beat
CUMBERLAND, RI USA (January 24, 2019)—InMusic, a global leader in music production, software and consumer electronics brands, today announced the appointment of Patrick Sullivan as President reporting directly to CEO Jack O’Donnell. Sullivan joins inMusic from Guitar Center Corporation and brings significant experience in merchandising music technology brands. In his new role, Sullivan will lead inMusic’s dynamic team during a time of exploding growth across the  enterprise’s growing roster of 16 companies that span categories ranging from keyboards, electronic percussion, DJ hardware and software, rec... [read more]
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DJ Tips In Under A Minute: Dress Up For Set Up.

January 24, 2019 by DJ Jay
All right. DJ tips in under a minute. It's going to be hard to see here. So I'm going to turn the camera on me. This is what I am wearing, I am prepping up for my wedding. As you can see, I have black shoes, black pants and then a striped shirt. The point is I have seen videos on YouTube here with DJs wearing a muscle shirt, plain grungy t-shirt, jeans when they're prepping up. I personally think you should strive to look a little better. You're going to have somebody approach you and say, are you the DJ? And when you do, you want to at least look and appear professional. I could get a t-shirt, but I think a button shirt like this is a little better. If you have a polo shirt with your company name on it, by all means go with that. So again, quick DJ tip in under a minute, dress appropriately when loading up y... [read more]
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Seven Exciting New ADJ Products Set To Debut At NAMM 2019

January 23, 2019 by Mobile Beat
In anticipation of the 2019 NAMM Show in Anaheim, CA, ADJ is pleased to introduce seven exciting new products that will be launched at booth #11438. There’s a distinctive new centerpiece, a compact faze machine, a portable four-head LED wash bar, a wireless DMX bridge, a wireless switch pack built into a T-bar and two exciting new additions to the Startec series of effect fixtures. The Starship is a unique new centerpiece lighting fixture that is ideal for creating impact at the heart of a nightclub lightshow or large mobile lighting rig. It features six bars which each extend out from a central hub and are loaded with four 15W RGBW LEDs. Each of the bars ha... [read more]
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ADJ Group Hires Eddie Short As Global PR & Communications Manager

January 22, 2019 by Mobile Beat
Los Angeles based ADJ Products LLC is expanding its sales and marketing team with the appointment of Eddie Short to help the Group of Companies as global Public Relations and Communications Manager for ADJ Lighting, Avante Audio, American Audio, Accu-Cable, and newly acquired Eliminator Lighting. The ADJ Group is pleased to announce the immediate appointment of Eddie Short as its new PR and Communications Manager. Eddie will be working closely with Marketing Director, Brian Dowdle on the company’s global marketing efforts. Eddie’s role will include writing press releases and stories for the ‘ADJ NewsWave’ digital newsletter as well a... [read more]
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The UK Continues to Innovate with the Launch of Mobile Bookmaker and Casino Websites

January 22, 2019 by Mobile Beat
The UK and wider international gambling industry have gone through some substantial changes in the last 20 years. Technological advancements have made gambling more accessible, diverse, and even more exciting since the internet forced its way into all our lives and began disrupting just about everything industry it touched. The first innovation of course, was online gambling itself. This would introduce the pastime to people in a way that had never been possible before. For the first time, you could bet on blackjack, sports, poker, slot machines, or basically any other form of gambling offered in a brick-and-mortar casino, and you could do it all from your own home. The proliferation and continued development of the internet, along with improved ways to pay online helped facilitate the expanse of this new ... [read more]
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Are You More Than Just a DJ?

January 20, 2019 by Michael Cordeiro
Remember when becoming a mobile disc jockey required a huge investment in music and gear? Not to mention paying an arm and a leg for a big ad in the local phone book. The extra money was great. Back then I'm not sure how many people really thought of being a DJ as an occupation. These days "everyone" is a DJ. Buy a controller and some speakers to hook up to your laptop and stream music through Spotify and Pandora or You Tube. Book a couple of gigs and now your a DJ. Easy right? That's all well and good if you are just in this as a side hustle. For those of us that have made this a career or want to become full time, more of a business mentality is n... [read more]
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Denon DJ introduces Prime 4, a 4-Channel Standalone DJ System with 10-inch Multi-Touch Display and Dedicated Zone Output

January 19, 2019 by Mobile Beat
Cumberland RI, USA (January 17, 2019) - Denon DJ (www.denondj.com), a leading manufacturer of premium DJ products and solutions, today announced the introduction of their new Prime 4, 4-Deck Standalone DJ system with 10-inch multi-touch/ gesture display, dual-zone output, pro-mixer section, powerful performance pads, dual mic channels and a 2.5-inch built-in SATA drive bay. https://youtu.be/Sk8uIIPwOCw   From Touchscreen to Mainstage Prime 4 features a glorious 10-inch multi-touch/gesture display for the most advanced DJ music library interaction experience available. DJ’s can touch, feel, move and play their music with the elegant swipe of a finger for the ultimate, technology driven tactile experience. Prime 4 will deliver that Mainstage experience to any DJ, and in any venue or gig scena... [read more]
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Avante Expands Achromic Series With Launch Of New AS8 Column PA System

January 19, 2019 by Mobile Beat
Following the success of the Achromic full range speakers, Avante is pleased to announce the expansion of its Achromic Series with the introduction of its new AS8. Offering an impressive output from a very compact column system, it is the ideal choice for live PA, musicians, and mobile entertainers looking for an extremely portable PA setup. The fully-featured and easy to setup system comprises an active 8-inch neodymium subwoofer enclosure alongside two column units. One is loaded with six precision-aligned 2.75” neodymium drivers while the other serves as a spacer to lift the speaker column up to optimal height. Both feature Avante’s new SAM (Secure A... [read more]