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MILESTONE: MOBILE BEAT #200

December 1, 2018 by Dan Walsh
MOBILE BEAT #200 - NOVEMBER 2018 This Is How WE Do It: Events from All Over Inside this milestone 200th issue of Mobile Beat you'll find a helpful collection of ideas, advice and observations on the topic of multicultural or intercultural or ethnic wedding receptions. We've packed a lot of practical tips into this one, so take a close look to see if there's something you can use in service of your next client looking to celebrate their heritage. We also profile DJ Whit Taylor, who has blazed her own unique path as a leading DJ in the Middle Eastern party capital of Doha, Qatar. And back in North America, Kevin Freese takes a virtual "road trip" a... [read more]
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DJ SEO Tip: Duplicate Content On Your Website Hurting Rankings?

December 1, 2018 by Matthew Campbell
Duplicate content issues from the words used on your web pages What is duplicate content?   Duplicate content occurs when verbiage on one of your web pages matches verbiage on another page (on your website or another website).  An example of duplicate content that could occur is when you have a song lyric on your website that matches hundreds of other websites with the same song lyric.   Duplicate content is an issue for your website because Google favors original content.  In addition, Google could penalize your website from the duplicate content - whether intentional or unintentional.  Penalization could occur with lower search rankings or removal from search results. Duplicate content can innocently occur while describing your DJ services for weddings, Christmas parties, school dances, uplight... [read more]
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DJ Tips In Under A Minute: Use Your Smart Phone As A Scanner/fax Machine.

November 29, 2018 by DJ Jay
All right. DJ tips in under a minute. You have an iPhone, you have a Smart phone, you can use it for your events. This is how, I received an email for this, it says disc jockey responsibilities. The site said, you need to sign this and fax it back. I don't have a fax machine anymore. My scanner wasn't working that day. So my wife said, take a picture with your phone, then send the picture back in the email. Called the site and said, I'm sending you a signed copy in an email. They said, great, no problems, go ahead. So if you don't have a fax machine, don't fear, don't run right out and get one. If you can print something, sign it, have the agreement, you can then send it off to the site or a client. You can even take a picture of your contracts from your clients that are signed and start files. So DJ tips in ... [read more]
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Keeping Up Old Habits

November 28, 2018 by Jordan Nelson
One of the greatest ways to continue improving a skill is to develop a habit that revolves around it. We all know that "practice makes perfect," and when looking for ways to polish our speaking or DJ skills we should always seek to incorporate scheduled practice and rehearsals into our routine. But while practice is beneficial, executing a behavior enough times that it becomes a habit can increase our ability exponentially. An example I often use in this regard comes from a book on public speaking I read a few years ago. One chapter, in particular, stood out to me, as it mentioned the importance of actively listening to our own speech to eliminate our nervous tics, "ums," and "ahs." If you've ever listened to a recording of yourself speaking, you've most likely noticed your own repetitive speech patterns. ... [read more]
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Three of the Best Ways to Promote Your DJ Business

November 26, 2018 by Mobile Beat Staff Writer
Building a successful DJing business is about more than raw talent and having an ear for a good beat, as you’ve probably worked out yourself. There’s an awful lot of legwork that goes into creating a viable company behind the scenes, and it’s this aspect of the profession that so many struggle with.  It’s no surprise really. Although almost all of us are capable of carrying out basic business dealings, being self-employed doesn’t come with a handbook, and there are a lot of skills you first have to teach yourself if you want to do well.   To help you out, here are three of our top tips for promoting your business and building a successful brand.  Create a business website read more]
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Cyber Monday – 3 Items That Will Improve Your DJ Skills

November 25, 2018 by Michael Cordeiro
Now that you've recovered from the orgy of food on Thanksgiving Day and survived the malls on Black Friday; it's time to set your sights on Cyber Monday. Arguably the busiest shopping day of the year. Most of us are probably hunting for specials on audio and lighting. Those shiny new pieces of equipment meant to dazzle our clients and make us look like the best DJ in the world. Don't be distracted by the squirrels! Invest in something that will last you longer than a fifty foot XLR cable or new LED bar. Your education. What new training manuals, books or DVDs are you planning on getting to improve your knowledge and skill as a DJ? Did that thought even cross your mind? I've put together a list of three training tools you should definitely add to your library this holiday season.   read more]
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DJ Tips In Under A Minute: Pay For Light Rentals With A Replacement Bulb.

November 22, 2018 by DJ Jay
All right. DJ tips in under a minute. This, as you can see, is a Source Four Junior. Use it to do Gobos, monograms, whatever you have to show. I borrowed this from a local DJ and this is what I traded for the borrow. This is a brand new replacement light that cost me $22. So I borrow his light, I get the Gobo cut, I take it to the event, I use it, I replace the bulb with a brand new bulb just in case I need it at the event, I do my event. So instead of renting the light from a service, I just called around, found a DJ I knew had one, said, can I borrow your light? I'll give you a brand new lightbulb when I return it. He said, yeah, that sounds like a good deal. So the DJ tip in under a minute today is if you need something specialized, like a Gobo light, special dance light, see about borrowing it, see about ... [read more]
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ADJ Expands Popular AV Series With New ‘AV2’ High Resolution LED Video Panel

November 21, 2018 by Mobile Beat
ADJ has expanding the extremely popular AV Series of LED video panels with a new model that offers the highest resolution in the range so far. Each of the flexible AV2 panels features a configuration of 3-in-1 RGB SMD2121 LEDs with a dense pixel pitch of 2.97mm (0.17”) allowing for vivid video display and a low minimum viewing distance. With a brightness of 1000NITS and black face LEDs for outstanding contrast, the AV2 features a pixel density of 168 x 168, which is equivalent to 112,896 per square meter. It offers a wide viewing angle of 160-degrees (horizontal) and 60-degrees (vertical – up and down) from a minimum viewing distance of just 9.75ft. (2.97m). This makes it ideal for use in situations where impactful large screen displays are required but that can be viewed from close up as well as over ... [read more]
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What I Learned At Aliencon

November 16, 2018 by Michael Cordeiro
I've always been fascinated by shows like Ancient Aliens, Oak Island and Expedition Unknown. These shows demonstrate that history isn't written in stone and the world is still full of wonder and new discoveries. When I found out that Aliencon was coming to the east coast I just had to go. Luckily, my 50th birthday was in September and my wife got me a Gold Pass as a birthday present (she's a keeper). I wasn't sure what to expect when I arrived. Would the convention be about exploring new ideas and learning about new discoveries? Would it be a big tin foil hat parade? Fortunately it was more about the former and less about the latter; although ... [read more]
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DJ Tips In Under A Minute: Where I Get My Liability Insurance.

November 15, 2018 by DJ Jay
All right. DJ tips in under a minute. This is WeDJ. People have asked me where I get things, this is where I get my insurance. I have a listing. You can get a free listing, it doesn't allow for insurance or you can upgrade to the -- I think the least expensive is bronze. I pay $40, $49 a year and that allows me to get discount insurance. So I use my liability insurance for all the venues that ask for it through WeDJ. I've had the account on WeDJ for probably 10 years and I've been using it for my insurance for probably three or four years. No problems, give me the $1 million liability insurance. It varies, because you can add gear to it. So I'll say rough estimate you're paying about $200 to $300 a year for your insurance. Some sites demand it. So it is invaluable. If you're a professional, you get insurance ... [read more]