Business

Mobile Beat readers are interested in information about how to improve their business. This is the location to find such articles.

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Busker Business

September 26, 2017 by Mitch Taylor
Busker Business My wife and I traveled to New Orleans this past year and what an experience. New Orleans was amazing. I can't say enough things about the city, the vibe, the experience. When you go to New Orleans or you go to France or you go to many major metropolitan cities in the United States you'll see different things. Some of those things can be pretty eye opening. In New Orleans, there are many street performers there.  That brings me to this article, and how sales is like the life of a busker, or street performer as they are sometimes more commonly known as.  This experience brought me back to something I had learned over a d... [read more]
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DJ Challenges: How To Up Your Game

September 25, 2017 by Jeff Heidelberg
I recently listened to the audiobook Peak Performance: Elevate Your Game, Avoid Burnout, and Thrive with the New Science of Success by Brad Stulberg and Steve Magness. One of the principles discussed is the coexistence of stress and rest. Stress wears down the body and mind however when balanced with rest, we come back stronger given that we have recovered from stress. I feel like most of us know how to rest and relax pretty well so I want to talk about stress. Let’s call the stress I’ll suggest to you “Intended Stress”. In no way shape or form am I suggesting we all start showing up later than normal to gigs with less than needed equipment or jeopardizing the satisfaction of us customers. Here are some DJ Challenges you can do or implement with your staff in order to help your business grow to ... [read more]
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Shut Up and Sell More By Alan Berg

September 23, 2017 by Michael Cordeiro
Have you ever discovered or learned some valuable information that was so good you didn't want to share it with anyone else in our industry? That's exactly how I felt after reading Alan Berg's new book Shut Up And Sell More. Alan has been a powerful force in the wedding and sales industry for well over twenty years. He has helped hundreds of DJ's tweak their sales process and grow their business. I consider myself to be good at many things in our profession, but sales isn't one of them. My eyes tend to glaze over when people start talking about the mechanics of sales. The fact is we can't "Wow" clients with what we do if we ... [read more]
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Give Back

September 22, 2017 by Joe Bunn
I don’t know about you, but every year I am flooded with requests from companies and charities asking us to donate our DJ services. These free events usually break down into two categories for us: Non-profit organizations (such American Cancer Society) or other wedding vendors. Here are some thoughts when taking on this type of gig: Remember, it just feels good! DJing these gigs is a way for you to give back to your town or community and help these non-profits raise money towards their respective causes! It’s a way to promote your company. When we book the non-profit gigs, sure we want to help, but we also want to gain a little exposure for Bunn DJ Company. We ask that the charity do atread more]
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3 Leadership Must Dos For Your Wedding Business

September 21, 2017 by Stephanie and Jeff Padovani
It’s easy to come up with a list of great leaders, isn’t it? Warren Buffett. Bill Gates. Jeff Bezos. Martin Luther King, Jr. Nelson Mandela. And, just for good measure, let’s add in Angela Merkel to swing the gender balance a bit. What a mixed bag I’ve chosen, right? I’m sure you can think of more! 3 Leadership Must Dos For Your Wedding Business However, the point is, they’re all well-known in their own way for their leadership abilities. So, what actually makes a good leader and how can you incorporate those attributes with your leadership style at your wedding business? First of all, do all businesses,... [read more]
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The Truth About Reviews in the Wedding Business - Austins' Best DJs

The Dirty Little Secret About Reviews in the Wedding/Event Business Part 1

September 21, 2017 by Jason Rubio
Let me be honest. I realize that I may be touching a nerve by writing this article, but I believe people should know the truth. In no way am I trying to say that what my business does is better or worse than other businesses; it's simply what we choose to do. I came across some statistics that you need to know about! So let's discuss online reviews and the major impact they have on businesses, as well as what some businesses do with the review system. That being said, there's a dirty little secret with wedding vendors and really, many businesses out there. The online reviews aren't always what they seem.  When people are trying to pick the right DJ, photo booth, planner, or any vendor for their wedding, party or event, most people will do research and read online reviews. Online reviews are today's "wor... [read more]
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Stop Collaborate Listen

September 21, 2017 by Mitch Taylor
Stop, Collaborate and Listen! If you grew up during the late 80s early 90s you no doubt recognize the words above as the lyric from that great philospher Vanilla Ice from his hit "Ice Ice Baby".  On the surface these lyrics seem rather unpretentious...unassuming and totally lack depth...right?  While I wouldn't always be the one to take business advice from Vanilla...let's kick it one time...BOY! STOP TAKE NOTE:  When YOU STOP, it allows you to get out of the rat race that you are in...where you've gotta answer that next phone call, return that email, create that playlist and focus on working ON your business instead of wor... [read more]
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The Unstoppable Mix Master Mike

September 20, 2017 by Michael Cordeiro
  In this age of Rock Star DJ's selling out stadiums, few have achieved the level of success and recognition as Mix Master Mike. His accomplishments are already legendary. Three consecutive DMC World Championship DJ titles, Grammy Awards, the first DJ Turntablist to perform at the Kennedy Center and an induction into the Rock and Roll Hall of Fame. The list goes on. What impressed me most about Mix Master Mike is that none of those awards really define him as an artist and musician. I caught up with Mix Master Mike in Manhattan. He was there to perform a show with A$AP Rocky that night at the Highline Ballroom, but earlier in the... [read more]
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Save Your Sanity – Organization Tips for the Mobile DJ

September 20, 2017 by Jordan Nelson
There are a few things you never want to become rote in your DJ business; your marketing material, your music sets, and your announcements are a few examples that you should always seek to keep fresh, polished, and up to date. However, when it comes to a lot of the back-end tasks we have as DJs, creating some routines can lead to reduced stress and a streamlined workflow. Here are a few of my favorite routines I use to be as efficient (and sane) as possible. Consolidating Your Gear Are you storing your gear in a well thought out way or haphazardly throughout your garage or basement? Do you have an easily identifiable cable bag for all of your cables? A box with the lights you use with your most popular wedding reception package? The more things you can give dedicated spots and storage solutions to the e... [read more]
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How To Respond When Brides Ask The PRICE Question Too Soon – Email response template (Part 2 of 2)

September 16, 2017 by Terry Lewis
In last weeks blog I shared why you open yourself up to being price  shopped if you give a price before explain the value. Today I'm giving you the free template I promised you.    Hi <first_name> Thanks for your reply, and price question; I do charge considerably more than budget wedding DJ’s, and it's because of the huge differences in the end results you will get; here are a few of the differences you’ll experience with me… I can promise you, your friends and family will leave your wedding feeling like nothing on earth could have gone better or... your money back <or any other wo... [read more]