2012
This selected articles from Mobile Beat issues in 2012
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Email your way to more business
March 26, 2015 by Mobile Beat Staff Writer
TUNE UP YOUR DIGITAL CORRESPONDENCE
Most people have a preference for how they like to communicate. Are you a phone, email or text person? What
are your clients? Part of running a successful business is adapting to your clients preferences. I personally prefer email. I email everyone, doctor, dentist, accountant, insurance agent? basically everyone I can contact via email, I do. I hear complaints from DJs, usually older than me, that they wish people would just pick up the phone and call. Some of that lies in the fact that they think they can sell better when speaking to a prospective client. While for others, they did business for so long primarily over the phone, so they still prefer that. I have a hard time understanding that, since I really like email. However, I can relate since I'm not a fan ... [read more]
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Dave’s Dynamic Way
March 26, 2015 by Mobile Beat Staff Writer
David Louis of Hawaii's Dynamic Sounds has some unique ways of getting referrals from other professionals and exposure to potential clients. We're excited to present our conversation with him here, and share with you some of his ideas that have helped rev his DJ company up to a higher level.
Mobile Beat: David, tell us how you got in this business and give us a little history of your company.
David Louis: I got into the business back in 1985. I just I love music, and so right out of high school I just jumped into being a DJ. The hard part was we didn't have Mobile Beat back then to really, or I didn't know about it;anything lik... [read more]

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The Art of Ceremony Music by Matt Windsor
July 15, 2014 by Mobile Beat Staff Writer

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Great Entertainment Communicator
January 23, 2014 by Aaron Burger
Tom Haibeck is a DJ who is also a public relations professional and talented communicator.
He's written a number of books to help wedding hosts' those involved with the event, like a best man, or DJ/MCs' do a better job of hosting. His latest project applies his PR expertise to the DJ marketing challenge. Listen in as we talk with Tom about these endeavors and more...
Ryan Burger: So, Tom, tell us about your books on emceeing.
Tom Haibeck: You know, I've told this story many times...I was asked to emcee a whole bunch of weddings...Back when I was younger and my friends were getting married, our tradition here in Canada is that typically it's the best man or a family member or family friend who emcees. And so I had been working in radio. People thought I was, I guess, comfortable with the microphone a... [read more]
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Do Your Homework By: Mike Ryan
January 23, 2014 by Aaron Burger
Imagine the following three party situations:
A. your guests are very successful salespeople;
B. the bride's family lives in Tennessee;
C. the groom's family is Japanese.
With this information what can you do in advance to plan for successful parties in each situation? If you've done your homework you can:
A. expect a lot of networking;
B. have some country and blues music ready to play;
C. include a few popular Japanese songs by artists like Bump of Chicken or Kara.
Here's an example of not doing your homework: The other day I was approached by a couple high school students who asked if I would answer a few questions for their school project. I agreed. I wanted to help them, but it became immediately clear they weren't prepared, not even close. One student asked me a rambling question... [read more]
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Hypin’! BY: Arnoldo Offerman
January 22, 2014 by Aaron Burger
BETTER SKILLS REALLY CAN HELP YOUR "SWAG"
One of the things that I hear from a lot of schools is that the DJ was cheesy. By cheesy, I mean real bad interaction. When I look at what the DJ did, as many videos can be found on YouTube or from the school's media team themselves, I don't see anything too bad. As a matter of fact, some of these interactive bits are similar to mine. So what made the "cheesy" DJs different? By way of an answer, let's talk a little bit street here: Homeboy had no swag. Let's face it, high schoolers have the BEST B.S. detectors on the market today. They know when you need to be on blast and when you... [read more]

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MBLV17 By Ryan Burger
December 21, 2013 by Mobile Beat
In this issue we are celebrating all that is Mobile Beat Las Vegas 2013. I was talking with one exhibitor who was asking me about Vegas, and I explained to him this way. For those of you that know me this will make perfect sense, for the rest of you, do your best to follow the comparison...
All year long the World Wrestling Federation is building up to the next Wrestlemania. They are working on it all year long, they are hyping it, they are making plans for executing it, transporta- tion, logistics and videos, talent and everything. Promotionally they have that logo up at every one of their events, it’s on every magazine, everything. All the while, they work on their two or three weekly television shows,
other non-TV productions, their website, their magazine, their presence. It’s all ... [read more]
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Hey, DJ! Get Off My Lawn! By: Ron Ruth
December 30, 2012 by Mobile Beat Staff Writer

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How to Double Your Website Leads Immediately By Stephanie Padovani
December 30, 2012 by Stephanie and Jeff Padovani

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Acting Like a Two-Year Old By: David Hanscom
December 30, 2012 by DamonDenton
