Mobile Beat Staff Writer


This is the general editors account for Mobile Beat Magazine and Website. Who reads Mobile Beat online and in print and attends Mobile Beat events? DJs, VJs and KJs to start with, especially those who own and operate mobile entertainment services. They provide music, video, lighting and a myriad other entertainment choices for corporate events, wedding receptions, dances and innumerable other gatherings.




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Scaling Up – By Byron Gunter

July 11, 2018 by Mobile Beat Staff Writer
Most of you reading this probably think that you are one of the top wedding DJs, if not the best, in your market. In most markets there is plenty of room for growth—but there’s only one you and only so many weekend dates a year. So, the question is, how do you duplicate yourself? How do you build a multi-op with an arsenal of DJs who bring the same level of professionalism and experience that you do? How do you maintain your brand consistency and quality-of-product as you scale? As a multi-op that does well over 400 weddings a year, I could spend hours explaining how, for example, we do all those weddings with little to no advertising, how ... [read more]
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A Simple Tool to Attract Your WOW Clients – By Steve Napolitan

July 10, 2018 by Mobile Beat Staff Writer
Nothing is more frustrating than conjuring beats that you find mind-numbing and don’t let you experiment or express your full creative potential. Many creatives, artists, and entertainers struggle with the dilemma: Work that pays the bills, or work that is fulfilling? You can have both of course: work that’s play and work that pays. When you do more of the work you love, you put much more effort in, which brings about better results. Better results lead to more revenue because if you’re getting better results, clients will be happier to pay more. And when they do, you grow your raving fan base...which leads to more referrals. More Result... [read more]
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Silent Disco Gets Easier – By Ryan Burger

June 13, 2018 by Mobile Beat Staff Writer
The “silent dance party” or “silent disco” has been around for a while now, and has come down to an affordable level for many DJs interested in buying such a system, rather than renting. If you aren’t familiar with the silent disco concept, here’s a quick primer. Instead of pumping sound out through speakers, everyone in the audience wears a wireless headphone that can pick up one of two or three DJs playing simultaneously, with the signals going out through a broadcaster box. In this way, a club, for example, can serve multiple audiences with different DJ/music styles without having a separate room for each one.read more]
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Stick It to the Crowd – By Marc Andrews

June 1, 2018 by Mobile Beat Staff Writer
I have found a nearly perfect little sound system and it performed amazingly at a wedding last week. The wedding reception scene was a nice rustic-style but modern nature lodge in a large park. So it involved around 100 people in the mood for a fun wedding reception party and not a lot of space to work in. My gear for the event consisted of a standard DJ rack with MacBook, DJ controller and mixer, two STK- 106Ws from American Audio and some basic lighting. The speaker system comes packaged up in a nice slip-on case with a pocket for cables. The unit comes apart with the stick portion of it coming out of the back of the sub, along with its mounting pole... [read more]
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What Has Really Changed About Marketing in the Last 100 Years? – By Andy Slipher

May 29, 2018 by Mobile Beat Staff Writer
In 1975, the Federal Communications Commission (FCC) issued a largely overlooked ruling that allowed earth-orbiting antennas—satellites—to be used for broadcasting television over large areas. Around that same time, a little-known regional broadcasting network called Home Box Office (HBO) took notice, and decided to use the FCC’s landmark decision to begin distributing its own programming via satellite. HBO’s innovative move would have a ripple effect that would spill over onto the landscape of marketing. Soon, satellite networks proliferated, and with them, marketers’ ability to target in ways that were never previously possible. Since that time, there has been so much technological inno- vation that marketers are faced with choices beyond measure. It can be blinding and bewildering for anyon... [read more]
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Top Tips on How to Get On Venue Preferred Lists

May 23, 2018 by Mobile Beat Staff Writer
Getting on a local venue preferred list can be like gold to many wedding providers. Because the venue is often one of the first major wedding-related purchases a couples makes, if not the first, it’s also where many couples turn for recommendations on other local vendors to consider. When your name is on that list, you can get a stream of new prospects effortlessly coming to your business without any advertising costs. So, as a venue owner, it’s probably not surprising that a question I am often asked by vendors is how to get on our venue’s preferred vendor list.  Since every wedding supplier we recommend reflects on us, we are very particular about who we refer and have often built up relationships for years before adding someone to our list. Still, there is always room for a new supplier. As ne... [read more]
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Mobile Slots with Music Themes

February 1, 2018 by Mobile Beat Staff Writer
Mobile Beat is an online media publication that focuses on the music industry. We like to focus on mobile entertainment services and we provide the latest news on the music industry including DJs, dancing and music festivals. However, for something a little different and to have a little bit of fun we thought we would look at some of the music-themed games that you can play in the modern age and across multiple platforms.

Online Casino Games Proving Popular

Indeed, a lot of games that are proving popular with our readers would be the range of music-themed online casino games that you can now access online and across a variety of sites. Specifically, mobile slots are proving to be particularly popular due to their accessibility. You can access games on sites such as CasinoJuggler as these online cas... [read more]
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The Element of Surprise

August 20, 2017 by Mobile Beat Staff Writer
The “unknowns” at the events are terrifying. From a microphone suddenly failing, to the one drunk interrupting guest at an event, these unexpected situations can cause a nightmare for even the most seasoned professional DJ. But the question is, what can you do as a DJ to better prepare for these unknown circumstances and what can you do to turn each circumstance into a powerful and positive situation or what I call a “tool?” In this next part of my series, I will discuss the three steps in taking a problem, any problem and turning it into a valuable tool that will enhance your event. Before we get into the steps of this process, it is imperative that you understand a critical component of this discus- sion, NONE of the circumstances that surprise you are genuine surprises. That’s right, your m... [read more]
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How to Prepare Yourself for Another Memorable Mobile Beat Las Vegas

August 4, 2017 by Mobile Beat Staff Writer
It may have only been five months since Mobile Beat 2017, yet it already feels like a lifetime since the DJ community descended on Las Vegas and we had DJ Hollywood taking control at the Peavey DJ Takeover at the Tropicana Hotel. The events across the past few years have really been something special and we are proud to have not only had a wealth of technical knowledge on hand, but also to have attracted star guest performers including LMFAO’s Redfoo and even the legendary Sir Mix-A-Lot. However, we are already... [read more]
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It All Starts with a Conversation

July 26, 2017 by Mobile Beat Staff Writer
The audience is ready, you have the microphone, and now you are about to open your mouth to address everyone. The question is, will your comments uplift the audience or prove to be utterly useless? This one tip could actually determine your success right from the start.
I have been a speaker now for over seventeen years. From keynote presentations to workshops, I have been in front of every type of audience you can imagine. Each time, I have used one simple tool that changes how I am received and perceived by the audience. Before I reveal it to you, so you too can als... [read more]