Mobile Beat Staff Writer


This is the general editors account for Mobile Beat Magazine and Website. Who reads Mobile Beat online and in print and attends Mobile Beat events? DJs, VJs and KJs to start with, especially those who own and operate mobile entertainment services. They provide music, video, lighting and a myriad other entertainment choices for corporate events, wedding receptions, dances and innumerable other gatherings.




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How To Make Use Of Torrent Sites As A DJ And Why VPNs Can Help

October 8, 2018 by Mobile Beat Staff Writer
The Potential Advantages Of A Torrent Tracker It is common knowledge that most torrent sites are associated with illegal content sharing, which determines entertainment media producing companies and governments to hunt them relentlessly. On the other hand, these can also be viewed as free sharing platforms that can be used for granting fast and convenient access to your artwork to a large group of people (and potentially even for advertising by using samples from your tracks). Indeed, there are examples of torrent services enabling, for instance, sharing of scientific data or other types of bulky data. Additionally, torr... [read more]
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5 Tips for 5-Star Service – By Doug Sandler

August 10, 2018 by Mobile Beat Staff Writer
In order to grow your business and add depth to your client list, your goal should be to create a lasting, memorable, very positive experience for your customer. Not just on event day, but all the way through your journey to get there.  It’s not just about showing up and playing four or five hours of great music and packing a dance floor. There is way too much competition out there to be less than stellar or exemplary when it comes to delivering A+, 5-star customer service every step of the way. Whether you are a single operator or multi-DJ business, service, support, sales, operations and every other department within your organizatio... [read more]
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Why You Should Always Think Mobile in Your Marketing – By Sonny Ganguly

August 6, 2018 by Mobile Beat Staff Writer
In 2018, a mobile-friendly website is no longer a trend or a nice-to-have—it’s a necessity for conducting business, especially in the wedding industry. More than ever, couples are using smartphones at all hours of the day or night to keep the planning process moving, from searching for wedding professionals to finding inspiration for the big day. Your mobile website might be the first—and only—impression a couple gets of your business, so it’s vital that your site provides a great user experience and highlights important information that will turn prospective clients into a bookings. The tech landscape is fast-evolving. Not so long ... [read more]
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The PARTY Principle – By Rob Johnson

August 1, 2018 by Mobile Beat Staff Writer
Weddings are the main source of income for most mobile DJs. I get that. But more and more entertainers are reaching out to me, trying to enhance their business or in some cases completely overhaul it. I don’t know if it is today’s brides or the thousands of “competitors” that have invaded the industry over the years. Believe it or not: You CAN make a great income outside of the actual wedding industry. PLAN WHAT YOU WANT TO DO Start with a plan on what types of things you want to do to supplement your income. You might want to increase your bottom line and you might want to completely revamp what you have been doing. I have had d... [read more]
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Jump Right into Mixing with the NS6ii – By Seth Leopold

July 27, 2018 by Mobile Beat Staff Writer
Numark went back to the drawing board and have returned with a much-improved DJ controller in the NS6ii. It is smaller than its recently-released companion, the NS7iii, but with similar strong construction and ingenuity. Where to start with such a strong, intuitive, and flat-out fun board? I used the board extensively over the last few weeks. I have had a great time, especially with the available DVS support. I performed last night at a show with it; in fact, flawless. Numark brings a full package in regards to features on the NS6ii, including built-in jogwheel screens, twin sound cards, touch-sensitive knobs with multiple modes, left and righ... [read more]
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The Value of Time Management – By Jason Klock

July 25, 2018 by Mobile Beat Staff Writer
Since day one of working (not just DJing), time management was embedded within me, and it continues to be a strong focus of mine. The sooner I completed the task in front of me, the sooner I could do something else that, hopefully, resulted in me getting one step closer to my goal— which probably meant I was getting paid as well. This was actually a lot easier at the beginning! As I started growing the business, I was thinking at 140 BPM, with dozens of ideas all shouting for attention at once. I needed to figure out a way to keep focused on my vision, and not be a victim to distractions. There are many different directions you can go with ti... [read more]
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The 5 Stages of Change: The Science Behind Our Decisions – By Jason Spencer

July 22, 2018 by Mobile Beat Staff Writer
Have you ever attended a big national conference like Mobile Beat Las Vegas and heard presentations that will make you a better business owner? Maybe you discovered new technologies or gear that you are certain will give you the advantage over your competition? But what happens when you return home? Many business owners become comfortable in their own methods, which makes change—even positive change— difficult. Scientific research has shown that behavioral changes do not happen in one step, but rather through a series of distinct, predictable stages. These are called the “5 Stages of Change,” a framework describing the series of change... [read more]
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Why Have a Contract? – By Jeremy Jones

July 21, 2018 by Mobile Beat Staff Writer
Why should you have a contract? I have asked this question of many professionals in various industries. Without fail, the number one answer is, “to make sure I get paid.” While I certainly agree this is pretty important, the truth is, your contract is really not that important when it comes to winning in court against non-paying clients. In law, there is something called “unjust enrichment.” Basically, it says that a person must pay for the benefit they received from someone else. So if you perform at an event and the client does not pay you, you can go to court even if there was no written contract. The most the opposing party can arg... [read more]
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Ditch the Pitch – By Stevie Ray

July 20, 2018 by Mobile Beat Staff Writer
I am about to denounce one of the most venerated traditions in the world of networking. I am here to say that, when it comes to the “elevator pitch,” we must ditch the pitch. For those living under a rock for the past few decades, the elevator pitch is a 30-second prepared statement that is supposed to sum up your business; ostensibly in preparation for the off-chance that you might meet a prospect and you only have the length of an elevator ride to make a connection. Frankly, I have ridden in elevators thousands of times and the only thing people do is stare at the lighted floor numbers. Nonetheless, I contend that the elevator pitch ... [read more]
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Reputation Building – By Kevin Ramaley

July 13, 2018 by Mobile Beat Staff Writer
DJs are more than just musical entertainers. They are consultants, experts and trendsetters. Your customer looks to you to know all genres and styles of music. They expect you to be the life of the party but stay quietly in the background and, of course, come and go without being noticed. But what if you could change that perception? What if, instead of just providing entertainment through music, you could provide an experience: an "unforgettable, still talking about it long afterwards" experience? Well, you can! When you first start your business, your main marketing goal is brand recognition; you need to “get the word out” that you are a... [read more]