Mitch Taylor


Mitch Taylor

Meet Mitch Taylor: A Jeffrey Gitomer Certified Advisor and a member of the National Speakers Association, Mitch has impacted thousands over the course of his career, through interactive workshop instruction, sales mentoring, educational podcasts & personal coaching. Mitch is the author of the book Sales 4 Event Pros, and has written articles for several industry publications including Promo Only, DJNews, and Mobile Beat. Mitch regularly hosts #LiveAt755, your Daily Motivational Kick Start every weekday at 7:55am on his Facebook Feed. To get yours go to Facebook.com/MitchTaylor. Mitch is also one half of the Creating Connections team with Certified Personality Trainer Vickie Musni. Together they have written Creating Connections: 31 Days To Building Stronger & Deeper Relationships and host a weekly podcast entitled Creating Connections.




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How To Convert Price To Meeting Part 2

October 17, 2019 by Mitch Taylor
How To Convert Price To Meeting Part 2 We continue this week with why you should study of personalities in converting price to meeting.  It’s really important to do this so that you realize there IS a human being on the other end of this communication that is searching for information to see if you are a good fit for her. Many times we get an inquiry like this and we get disgruntled and complain, “all she wants is read more]
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faucet drain focus positivity

Be The Faucet

October 15, 2019 by Mitch Taylor
faucet drain focus positivityI read a quote recently and it hit me straight between the eyes.  I’ve been both of these in my life and I’m not afraid or ashamed to admit it. Be the faucet...not the drain. Be the faucet where those get inspiration from.  Be the faucet where people get knowledge from. Be the faucet where those you come in contact with get energy from. Give to give to someone else.  Powerful. Don't be the drain that is su... [read more]
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How To Convert Price To Meeting Part 1

October 10, 2019 by Mitch Taylor
How To Convert Price To A Meeting Recently I received an email from a bride who was very short and to the point in her initial inquiry (I’m sure you NEVER get those, do you?). Her inquiry looked something like this. Sharon ****** Address:  1201 Whispering ***** Way, *****, Wisconsin. Email:  Sharon******63@hotmail.com, Telephone: 231-883-****. Best Time To Contact Me: Please email me. Event D... [read more]
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Two Ways and Two Words To Be More Able

October 8, 2019 by Mitch Taylor
Last week we spoke about two words (Really and?) to entice people to share more with you and we also covered the first word to be more able - personable.  This week we continue with the another way to be more able - Memorable Empathy equals excellence.  You create connection when you create an emotional experience for your potential client.  How can you create an emotional experience for a potential client? How can you ensure that once you both go your separate ways from the conn... [read more]
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Two Ways and Two Words To Be More Able Part 1

October 3, 2019 by Mitch Taylor
Two ways and Two words to be more Able When one hears that question, they may think immediately to if they are "able-bodied"?  Or they may think of someone asking them to do something and if they can fit it into their busy schedule or not.  Those are true thoughts but I would encourage you to start thinking of "able" in a different context. read more]
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Extra Most Bestest Part 3

October 1, 2019 by Mitch Taylor
We wrap up this article series of Extra Most Bestest with questions you can ask in a survey to ensure you are delivering your Extra Most Bestest every single time.  When you survey your clients (you do send surveys out right?), don’t ask them to rate you on a scale of 1 to 10. Trust me, not every DJ review is the same. A 10 from one person is COMPLETELY different than a 10 from another.  It’s all in the questions you ask and how they are phrased. Here’s one: What was the main reason you chose YOUR COMPANY NAME over other entertainment options? This question gets to the heart of your USP, y... [read more]
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Taffer’s Hiring Process Part 4

September 26, 2019 by Mitch Taylor
This is the final step in Jon Taffer's Hiring Process that we continue with this week. Select Your Winners:  Now with the interview process complete, choose the best candidate.  Jon advises to ensure they meet at least six out of the eight adjectives, and they certainly need to meet at least your top two.  For example, if you’re looking to hire a Master of Ceremonies and they have a fear of public speaking then that’s just not going to work, regardless if they have every other qualification on your list.  The key is you MUST NOT compromise. This decision will have long-term imp... [read more]
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Extra Most Bestest Part 2

September 24, 2019 by Mitch Taylor
So last week we touched upon the marketing slogan “Extra Most Bestest” from Little Caesars and how it truly is misleading, especially for a national chain.  This week we help you decide and find out if your marketing is misleading, if you’re over-promising and under-delivering and what you can do about it. Here are a few ways to discover if you’re delivering the extra most bestest, or if your company is barely at average. Spot Checks.  Once a month I do my best to create a spot check on my team.  This is a day where I typically am not out as wel... [read more]
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Taffer’s Teachings The Hiring Process Part 3

September 19, 2019 by Mitch Taylor
We continue from last week where Jon is discussing what's important about hiring personalities.  Jon chats in this step about the flawed system of the interview process. It focuses too much on work experience and not enough on personal dynamics. Many candidates who have studied even a “little” about how to interview properly know the answers to the mundane questions you are asking and this doesn’t get you closer to finding out if they are a right fit for you and your company, how they will serve your clientele and if they will get along with the rest of your team. Jon continues with the four factors that motivate peo... [read more]
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Extra Most Bestest Part 1

September 17, 2019 by Mitch Taylor
Extra most bestest.  This was the popular recent slogan of Little Caesar’s Pizza Chain.  Now, if you’ve ever had the cardboard disappointment that is Little Caesar’s...you know that Extra Most Bestest is an exaggeration at best.  Extra most bestest is what their marketing and hype is all about. They're hyping their pizza more than what it actually is. Are you having the same kind of effect in your own business?   Are you promising the extra most bestest and yet delivering below average?   Over promise and under deliver can be death to any busine... [read more]