Mitch Taylor


Mitch Taylor

Meet Mitch Taylor: A Jeffrey Gitomer Certified Advisor and a member of the National Speakers Association, Mitch has impacted thousands over the course of his career, through interactive workshop instruction, sales mentoring, educational podcasts & personal coaching. Mitch is the author of the book Sales 4 Event Pros, and has written articles for several industry publications including Promo Only, DJNews, and Mobile Beat. Mitch regularly hosts #LiveAt755, your Daily Motivational Kick Start every weekday at 7:55am on his Facebook Feed. To get yours go to Facebook.com/MitchTaylor. Mitch is also one half of the Creating Connections team with Certified Personality Trainer Vickie Musni. Together they have written Creating Connections: 31 Days To Building Stronger & Deeper Relationships and host a weekly podcast entitled Creating Connections.




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The 5 30 Rule Part 1

June 25, 2019 by Mitch Taylor
I heard something recently shared by one of my past students in a Sales Is Solutions Workshop (what it was called before SALES 4 Event Pros) and I LOVED it SO MUCH I wanted to share it with you in this space.  The past student is Sam Kwak, and back when he took my workshop he was EXTREMELY skeptical and needed major convincing to even take the workshop in the first place. Fast forward now several years and he has moved on from the mobile DJ industry and is one of Chicagoland’s most successful real estate investors.  Now, I’m certainly not saying that it was my workshop that turned the tide for him... [read more]
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Share Your Heart Part 4

June 20, 2019 by Mitch Taylor
Last week we covered the "A" letter of the acronym H.E.A.R.T., with the “H” standing for Hugs, the “E” standing for Emotion, and the “A” standing for Attitude. We continue today with the final 2 letters of the acronym, Reality and Thoughtful and a final Thought. Reality Kenny Chesney said it best “Reality, yeah, sometimes life ain’t all that it’s cracked up to be.  So let’s take a chance and live this fantasy. ‘Cause everybody needs to break free from reality.”  OK so maybe I’m in a bit of the island spirit here right no... [read more]
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Is There Such A Thing As Too Long Part 2

June 18, 2019 by Mitch Taylor
We continue where we left off last week on Is There Such A Thing As Too Long with two other areas to be thinking about regarding length?   Is there such a thing as too long in life?  Yeah...I would argue that it depends on your perspective.  My grandmother was in hospice for several years, hanging on with alzheimers in Maine and living a life that, to me, wasn’t respectful of the full life she led prior to coming down with that dreadful disease.  I was glad she was able to hang on for a while to give her daughter my Mother clarity and more ... [read more]
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Share Your Heart Part 3

June 13, 2019 by Mitch Taylor
Attitude Your attitude can make or break the sale.  Period.  During my Creative Consultations seminar I showed a video of a young girl standing on a sink in her family bathroom shouting out her positive daily affirmations in the mirror about what she loved and liked.  Positive thoughts affect positive actions.  Your attitude will make or break not just the sale but relationships as a whole.  You can't let an extreme high or low moment of your day affect the rest of your hour, day, week, month or even year. It’s important that you approach eac... [read more]
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Is There Such A Thing As Too Long Part 1

June 11, 2019 by Mitch Taylor
Is there such a thing as too long? If you were to ask a New England Patriots fan in regards to the tenure of their coach, that answer would be no.  They’ve won LOTS of games with a long tenure by Bill Belicheck. If you think about our attention span then I would argue yes.  How long is the communication you are trying to send to your client? Even these blog posts I write, I’m told to keep to around 200 words...why?  Because it’s been proven that your attention span isn’t very long and that’s about all you’ll pay attention to (I j... [read more]
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Share Your Heart Part 2

June 6, 2019 by Mitch Taylor
We continue with the HEART series with the next letter in the acronym for HEART.  E is for Emotion. Emotion In sales, it’s VITAL to get to the emotion.  Emotion is what most sales are based off of. People buy on emotion and justify on logic. You must tug at their heartstrings to appeal to their emotions.  How do you do that? YOU have to have heart. Let’s look at a typical sales scenario.  Most event pros ask: “So how do you want your event to be remembered?... [read more]
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Being Customer Centric: The Apple Secret

June 5, 2019 by Mitch Taylor
In my MBLV23 seminar, “The Help Strategy,” we broke down different ways you can differentiate, create and appreciate in your business while maintaining a focus on being more customer centric in your business. Customer centric is the future of business. For too long, businesses have relied on advertising, cheap prices and gimmicks to sell. No longer. Social media has given transparency to business. Those that fully embrace customer centric business practices will thrive... and those that rely on old school tactics will struggle to stay alive. How can your company be customer centric? Let’s l... [read more]
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Celebrate Success Part 2

June 4, 2019 by Mitch Taylor
At the beginning of the season we have also had photo shoots to boost morale, and/or given out company branded shirts and have some friendly competition at a meeting with a mix-off.  We also celebrate successes each and every month too. At our monthly meeting we’ll discuss successful events and what we did to make them a success. This information is shared with everyone so they all can benefit.  Finally, we have a weekly meeting with our in-office team where we share successes as well at a high level of the company so motivation remains constant and we are all working towards the same goal.... [read more]
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Share Your Heart Part 1

May 30, 2019 by Mitch Taylor
Share your HEART In sales, it’s VITAL to get to the emotion.  People buy on emotion and justify on logic. You must tug at their heartstrings to appeal to their emotions.  How do you do that? You have to have HEART. Heart is an acronym that I recently developed and as we go deeper in the article series you'll learn what each letter stands for and how it applies to your sales process.  We start with H.   Hugs In his Getting What You’re Worth seminar Mark Ferrel... [read more]
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Celebrate Successes Part 1

May 28, 2019 by Mitch Taylor
Every year seems to have its own challenges.  Hell for some of us, every DAY has its own challenges.  Instead of wallowing in the negativity of the challenges and failures that one has in a day, week, month or year, you should celebrate the successes instead.  I learned of a (new to me) acronym recently. FAIL. First Attempt In Learning. Don’t think of something as a fail, think of it as a first attempt in learning.  By thinking of it that way that “failure” is just another step in your learning path of your life. As you move forward, how are you not focusing on the FAIL and yet celebra... [read more]