A Tale Of Two Brides Part 2

August 9, 2018 by Mitch Taylor

two brides, sales, wedding, dj sales, wedding sales, online marketing, brides.com, weddingwire, the knot, DJ, sales meeting, referral, previous client referral, Mitch Taylor, Taylored SalesQuestions like “How important is entertainment to the success of your reception?” and “What do you want your guests to say about your reception?” are asked because I want to know where they are at in their planning, what they deem as important or not about their event and how best I can serve them in future communication.  Miranda also set up a meeting with me through my website while I was sleeping which I confirmed the next day with her on the phone and learned that one of our Master of Ceremonies had performed her sister’s wedding November 3rd of 2012 and I had personally performed her cousin’s reception a few years before that.  Good solid referral, right? She contacted us within days of her engagement…had two different Taylored Weddings Master of Ceremonies perform at different family events and scheduled a meeting with me herself with no prior communication from me right via our website.  HOT lead! I’m REALLY excited to meet with her!

 

Fast-forward to just 3 DAYS LATER and my “Katie, Wedding.com” pops into my email inbox with the following message “Miranda & Andrew are looking for Wedding DJ in Iron Mountain, MI”.  I did a double take and then compared the picture of the bride on the Wedding.com listing above to who had contacted me. I knew her date had changed to July 11th, 2015 because she had mentioned that in the phone call to me to confirm her meeting.  Here’s what her Wedding.com listing states “I want a fun wedding with yellow and silver glitter as my colors.  I am in the hopes of having it at Pine Mountain Lodge in Iron Mountain Michigan. I have a low budget so want a cheap but yet good photographer and DJ.  I want my guests to have fun and make my wedding memorable.”

 

Hmm…is this the same bride?  The same one who saw us perform twice and SHOULD know our pricing if she chats with her sister at all?  The final pieces of this sales puzzle will be revealed next week.

 

Meet Mitch Taylor: A Jeffrey Gitomer Licensed Trainer and a member of the National Speakers Association, Mitch has impacted thousands over the course of his career, through interactive workshop instruction, sales mentoring, educational podcasts & personal coaching.

Mitch Taylor Gitomer Licensed Trainer Taylored Sales


Mitch is the author of the book SALES 4 Event Pros, and has written articles for several industry publications including Promo Only, DJNews, and Mobile Beat. Mitch regularly hosts #LiveAt755, your Daily Motivational Kick Start every weekday at 7:55am on his Facebook Feed. To get yours go to Facebook.com/MitchTaylor.

Mitch is also one half of the Creating Connections team with Certified Personality Trainer Vickie Musni. Together they have written Creating Connections: 31 Days To Building Stronger & Deeper Relationships and host a weekly podcast entitled Creating Connections.

Mitch Taylor Mitch Taylor (156 Posts)

Meet Mitch Taylor: A Jeffrey Gitomer Certified Advisor and a member of the National Speakers Association, Mitch has impacted thousands over the course of his career, through interactive workshop instruction, sales mentoring, educational podcasts & personal coaching. Mitch is the author of the book Sales 4 Event Pros, and has written articles for several industry publications including Promo Only, DJNews, and Mobile Beat. Mitch regularly hosts #LiveAt755, your Daily Motivational Kick Start every weekday at 7:55am on his Facebook Feed. To get yours go to Facebook.com/MitchTaylor. Mitch is also one half of the Creating Connections team with Certified Personality Trainer Vickie Musni. Together they have written Creating Connections: 31 Days To Building Stronger & Deeper Relationships and host a weekly podcast entitled Creating Connections.


Filed Under: Business, Weddings