I recently had the opportunity to moderate a Bridal Panel at our local wedding networking meeting. I worked with a committee of wedding planners that are members of the group. Each planner invited a bride to the panel & we worked on specific questions that I asked during the discussion. We also sent the brides a “blind” survey asking questions ahead of time. These questions were not appropriate to ask in front of the whole group (budget, size of wedding, etc)
We spent an hour asking about 15 questions to a panel of 6 brides. Questions from: What was the most stressful thing about planning your wedding” to “What service or vendor did you wish you had used but didn’t & why”. The brides were very cooperative & wanted to share their experiences & thoughts.
The top 3 results that were of most interest:
1 – We wanted to meet the vendors before we decided who to use to make sure we liked their style & our personalities matched!
2 – We had a budget but went over it due to things we wanted & last minute items we didn’t know about
3 – They were glad that they secured a videographer or if they hadn’t, they wished that they would have
The only challenge of the whole discussion was that since each bride had a planner, their experiences & stress of a typical bride was less.
Filed Under: Business, Sales & Marketing, Weddings
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