Event Tune-Up: I’ve got Nothing…

October 7, 2015 by Bill Goode

I’ve got nothing. Nothing nice or bad to say about the horrible swill that surrounds me.

Have you ever had a friend, potential client, friend, or colleague as you about a person, place, or something you don’t like? Do you grind your teeth and wish that personal hot button never came up? Is the question asking for an opinion on something that would take the person posing the question by surprise in a bad way?

How did you respond? Did your response create issues for you?

Being the event resource, people are interested in our opinions. All of us have opinions, good and bad, on those we have dealt with. We are more than happy to share these, but sharing a bad opinion can very easily come back around. As big as the industry is, it is small enough for word to spread among your peers…

The best way I have found when someone asks about a person/service/item that I think is terrible is to take the high road, or at least the denial road.

The high road is acknowledging the questionable and say something nice, then move the conversation past it.

Friend: “Have you ever heard of X band?”

Me: “I understand they have six members and played such and such’s event a while back. I have been working with X, Y, and Z lately and we are putting together something for upcoming clients.”

The denial road is to pretend you do not know anything about the subject in question. Simply say you know nothing of the person/service/item, then steer the conversation back around to the one you would recommend. Here’s a good example:

Friend: “Do you know anything about this caterer? I heard great things about them.”

Me: “I am not familiar with them. At the last wedding I worked, X was the caterer, and they had an amazing menu that everyone was raving about.”

The idea is to be a positive resource. Saying something bad about someone, especially if it is true, puts you in the weaker position of not being an authoritative voice on the matter and can make you appear bitter to the person looking for information, especially if they have met them and have a positive vibe about them.

Your mom said it. If you cannot say anything nice, do not say anything at all.

Mark Twain also had a classic line I am sharing, “it is better to keep your mouth shut and let people think you might be a fool, than to open it and remove all doubt.”

Ok, I will shut up now…

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Bill Goode Bill Goode (17 Posts)

D.J.B.Goode (also DJBGoode) is Bill Goode, President and Chief Celebration Specialist of A Celebration with music. Goode started while a senior at Cooper City High School near Ft. Lauderdale, Florida, spinning tunes for friends, house parties, and school events. Along with a couple of good friends, two turntables, a Radio Shack mixer, and a lot of borrowed records, what was then called Pasadena Productions (named because they lived in a development called Pasadena Lakes) became more than just a teenage passion for music. DJBGoode started working nightclubs on the beach while attending college and working several other jobs. After graduating with a Bachelor’s degree in Communications from St. Thomas University in Miami, Goode went to work in promotions for WKIS (KISS-FM Country) and WQAM radio in Miami. Working there by day and spinning tunes by night in nightclubs such as Desperados while doing weddings and events as Pasadena Productions let him build the skills that took him even further… After a brief stop in Atlanta and the promise of a job that never happened, a radio station near New York City hired Goode as their Director of Promotion and Marketing, unofficialy called the Fun and Games department. While at WFAS AM&FM in White Plains (Westchester), Goode built a stellar reputation as an event planner, executing all of the station events that contributed to the success of this suburban station. He also brought his DJ business with him and continued to expand his DJ skills in what is the number one market in the world for mobile entertainment and events. After more stops at WRNN-TV in New York and WNGC/WGAU in Athens, Georgia and continuing work as a mobile entertainer, DJBGoode has become a highly sought and popular entertainer who can provide the client with musical and visual elements unmatched anywhere. Goode also believes in contributing to the community and his craft. He has served on the March of Dimes Communications board in White Plains/Westchester, New York, donated time to Make-A-Wish of Georgia and Alabama, served as a DJ for the Susan G. Koemen 3-Day Challenge in Atlanta, and served on the board for the Greater Atlanta chapter of the International Special Events Society. He is also the Formal Events moderator and contributing writer for Mobile Beat Online.


Filed Under: Performing, Personal Development, Profiles, Sound, Video, Weddings