Do you appreciate Your Peers? By: Paul Kida

September 15, 2013 by Paul Kida

“Your peers.” When you hear those words spoken, you naturally think of other DJs or those who work alongside you in some other career. Today, however, we will be discussing our peers in a larger context: that of the wedding industry as a whole. These people include all those we may come into personal contact with, as we fulfill our duties as wedding mobile DJs—people like venue managers, caterers, wedding consultants/coordinators, bakers, photographers, videographers, florists, hair and makeup experts, travel agents, limousine drivers—just to name a few. The questions we should all as ourselves are, “Do I truly appreciate the work that each of these vendors do?” and “Do I understand that each vendor has an integral part in making the wedding couple’s day truly special?”mb151_034

For starters, we must remember that the bride and groom carefully (we hope!) choose their vendors, picking the ones that are in line with their own vision and dreams for a perfect day. All of these vendors should have the same mindset that they are working for the total success of the bride and groom’s event, and not just be there for the paycheck! That being said, each vendor must work hard at providing the best service that they can, just as we do as disc jockeys. As we sometimes encounter difficulties along the way to a perfect event that need to be addressed, so do our wedding peers. Let’s take a look at other vendors and some of the things that they go through, and you’ll see that our appreciation for what they do should not go unnoticed.

As disc jockeys, we often take for granted the amount of work that other vendors go through. Take for example, caterers. We know that their specialty is food, and most of them are very good at it. They typically must calculate the food needed for anywhere from 75 to 400 people. They work on a schedule or timeline to make sure that it’s all ready, at the right temperature, at the right time. But what if the bride is late for the wedding or the photographer takes much longer with the photos than expected? What happens when a server calls in sick at the last minute? They have to adjust and deal with these problems, and do it in such a way as to not disrupt the flow of the reception or upset the bride.

Have you worked closely with a good bridal consultant? The amount of work that a good one puts in is truly incredible! They must coordinate every facet of the wedding day from the makeup to the ceremony, and then every detail of the reception. They must work with all of the different personalities of each of the vendors to make sure the day runs smoothly without the bride ever knowing that anything went wrong. Sound easy? Remember that the majority of brides are expecting perfection, which is a really unrealistic expectation considering that you are dealing with anywhere from 20 to 60 different people in one aspect or another. Wedding consultants are expected to take responsibility for anything that goes wrong during the day, from the photographer being late, to the DJ playing the wrong song for the first dance.

I just worked with an excellent wedding consultant last weekend. It was a huge wedding at a beautiful wedding site in the mountains. I asked her to give me some of the biggest problems that she runs into as a consultant. She told me that number one was that the bride always expects perfection; also that other vendors usually just look the other way and do not help when they see a problem; and people that are not experienced in their line of work and/or lack a team mentality. After all, it is the combination of ALL of the vendors that makes a perfect day. She even told me that one DJ had told her right before the reception that it was his very first wedding. (Even if it is your first, don’t tell the consultant that!) Talk about stress!

Just as we as disc jockeys work hard at providing the very best service possible, let’s not forget that the other wedding vendors who are professionals are striving to do the same.

We can liken the wedding day to a luxury cruise ship with its many amenities. Each one has its place in providing the passengers with the ultimate experience. The ocean-going travelers can enjoy sumptuous meals, a relaxing day at the spa, exciting nightlife at a variety of dance clubs, and many other activities. If you take away any of the features that have been advertised, the overall experience will be diminished.

It is the same with each wedding day. Vendors need to be a team that truly works together. Help each other out if needed! I have seen caterers helping out florists, and banquet managers helping out when they simply could have looked the other way. I personally have helped carry a table or two to help out, and they are always totally surprised when I do. After I am set up and ready to go, I always look around to see if anyone needs help. I always feel that having that team mentality and watching each others’ backs only helps everything run smoother. The other vendors are always very appreciative and the day goes much better for everyone involved.

Remember, all parts of the day are important, especially to the bride and groom. Being a “team player” is also a great way to build referrals from other vendors. When you look at it that way, it’s really a WIN-WIN situation for everyone!

Please send any comments on this article or suggestions for future articles or questions to

djcoach@mobilebeat.com

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Filed Under: Issue #152, Personal Development