“DJs are the New Rock Stars”

January 26, 2012 by Ric Hansen

…………..so says Simon Cowell. And he’s planning a DJ talent search reality show to find the worlds greatest DJ.
The new format will be co-produced by SYCO, Cowell’s joint venture with Sony Music, and Overbrook Entertainment, a U.S. entertainment company founded by Hollywood star Will Smith.
As much as I believe that what he say’s is true and I’ll be the first to champion that notion I am a little skeptic of how to package a DJ’s talent in in a concise cameo “mixing” scratching” performance. It seems to me the DJ’s talent is his ability over a night to orchestrate the peaks and valleys of the dance floor energy. How great a DJ is at engaging the crowd and keeping the dance floor full are skills that are hard to capture in a 5 minute talent show segment.
What do you think?



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Ric Hansen Ric Hansen (106 Posts)

Ric Hansen is a Seattle radio executive who also created one of America’s largest event marketing companies that specializes in producing literally thousands of mobile DJ school dance events in most major cities across the country. His unique promotional partnership with many of the country’s highly successful radio stations has gained him notoriety in the radio industry, mobile DJ industry and with school administrators nationwide. His School Dance Network website (http://www.schooldancenetwork.com) is the go-to resource for schools, and mobile DJs looking to provide safe, clean and age appropriate dance events, yet at the same time provide high-energy and engaging dance events for teens.

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