Weddings

Mobile Beat readers are interested in information about how to get more weddings, and then perform at them. This is the location to find such articles.

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Would You Do the Wedding of a Friend or Family Member For Free?

August 17, 2017 by Stephanie and Jeff Padovani
My cousin got married last year and because I’m a seasoned wedding expert with tons of experience, she called me for advice. “Here we go again,” I thought. Not that I mind sharing my expertise with family and friends. I’m happy to do that. It just gets complicated. Fast. Friends and family call me because they’re hoping to save money by using my expert advice to do it themselves or to help an amateur who doesn’t know what they’re doing. Now I’m forced into a situation where I can give them my professional advice on their DIY wedding ideas, knowing that it’s w... [read more]
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Austin's Best DJs Blog

Smart DJ Tips: Convenience is Key!

August 16, 2017 by Jason Rubio
When it comes to business, convenience always wins! Before 1928, everyone sliced their own bread, at home. Along came Otto Rohwedder, who invented sliced bread. People thought, sliced bread?? Who's too lazy to slice their own bread? Well, you know what happened after that. :) People want easy. As I mentioned last week, Amazon is winning, big, by making things convenient and easier! What does that have to do with you? Everything! What can you do to make your client's lives easier? How can you make things more convenient for your clients? Whether you're a DJ, a photographer, photo booth rental service, or whatever your business, you can always find ways to make things easier for your clients. How do you communicate with your clients? Do you "meet them where they are?" This means, communicate the same way ... [read more]
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Scarcity – The 7th Wedding Marketing Influencer To Get Brides Booking You.

August 15, 2017 by Terry Lewis
Scarcity Is Good For Your Wedding Business. Things of limited supply are highly valued which is why for example when gold, diamonds, friendship or love are found, they are treasured, secured and protected. If you are small enough to offer a signature wedding experience that can only be served to one couple per wedding day, let brides know they have a ONCE IN A LIFETIME OPPORTUNITY to have you as part of their wedding. Turn limited availability into exclusivity. If you have done a good enough job with the other six influencers I've shared over the past few weeks, and you've got your couple to fall in... [read more]
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Perception: Small Changes Can Equal Big Results – Part 1: Online Presence

August 15, 2017 by Justin Reid
Here we are, only a few months left before peak booking season is upon us. Great news! That means there’s still time to take a look at our marketing tools and make any necessary updates. Obviously, we could make a ton of changes or spend a lot of money with our online presence and digital marketing, but is that the answer? That said, I would like to encourage everyone to take a critical look at our current marketing pieces and channels. What do they say about us or our company? First, let’s check out our website. Everywhere we turn, “millennial this, millennial that”, and like it or not, our customers are different than they... [read more]
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Double Your Wedding Business Revenue in the Next 12 Months

August 10, 2017 by Stephanie and Jeff Padovani
In this article for Book More Brides, David James of Plan My Perfect Wedding tackles how to Double Your Wedding Business Revenue in the Next 12 Months... Would you love to wake up to an influx of sales or leads in your email inbox every day? Who wouldn’t right? Double Your Wedding Business Revenue in the Next 12 Months There are a ton of service providers in the wedding industry who struggle to pay the bills because they aren’t getting enough sales or leads for their business. You already have access to some great content and useful marketing articles on the Book More Brides blog, such as How I started my wedding busine... [read more]
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Austin's Best DJs Blog

Smart DJ Tips: Be the Amazon of Your DJ Market

August 10, 2017 by Jason Rubio
In today's society, everything is immediate. We want what we want, and we want it now! There's a reason why Jeff Bezos (Amazon CEO) recently surpassed (briefly) Bill Gates as the richest person in the world. In fact, he's $1 Billion away from being the richest person in the world! It's no coincidence that this happened. Jeff created a great formula for success that we strive to mimic, and you should too! In a nutshell, Amazon provides three great things: 1. Fast Service (shipping your product to you), 2. Great Prices, and 3. Amazing Customer Service. Let's discuss this, further. Regarding fast service, Amazon has been known for their prime benefits. It has been free 2 Day shipping for quite some time. I believe it's now 4 days for many products; however, for certain cities, they have free same day and one... [read more]
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Marathon Days: How To Survive A Bridal Show

August 9, 2017 by Jeff Heidelberg
Booths and brochures as far as the eye can see. A once empty convention center hall is now adorned with flowers, cake samples and men in suits. It’s quiet but anticipation lingers in the air for the first rush. It’s bridal show day. A day that can boost business but can have a toll on feet and the mind. Last year I was part of over a dozen bridal shows. Some had thousands of attendees while others barely scratched 20. Here is my comprehensive guide on surviving a bridal show. Note this guide does not include anything about selling since everyone has their own unique secret sauce of doing that.   Double the Pleasure, Double the Fun Dress shoes are notorious for being uncomfortable. New leather shoes cut into your feet harder than an angry girlfriend cutting into soul with her eyes. A secre... [read more]
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Influencers to get you booked – 
Social Proof.

August 8, 2017 by Terry Lewis
Prospects expect you to say you are the best because they know you want their business, so your affirmations of awesomeness will always fall on partially sceptical ears... at least initially. It is much more powerful to have hoards of past clients rave about you because they have no vested interest in their testimonials declaring your brilliance and therein lies the power of a testimonial. The more prospects discover your wedding business being positively talked about by scores of brides, grooms, guests and wedding suppliers both on and offline, the better. So do everything you can to ignite thi... [read more]
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The Wedding Coordinator: A DJ’s Best Friend?

August 8, 2017 by Justin Reid
I was recently at a regional DJ conference and was quickly reminded of how much a lot of DJ’s can’t stand wedding planners and coordinators. One of the speakers made a quip about the wedding planner and there was a collective groan. I always find this disdain very puzzling. “One of the best referral sources, you can’t stand” I thought to myself. Look, I’ve worked with some coordinators and planners in the past that I didn’t care for, but I’ve always tried very hard to make them feel like we are on their team and that we want, what they want. After all, our job is to provide the best service to our couples. Maybe you’re think... [read more]
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DJ Tips In Under A Minute: Suggest A Great Idea To Your Brides And Grooms.

August 3, 2017 by DJ Jay
All right. DJ tips in under a minute. These are digital picture frames. And a few years ago I suggested to a bride and groom, how about you take some photos, put them on an SD card, get a digital frame and then put it on the guest book tables so that people have pictures of you that they can watch. And I hadn't suggested it for a while, because people kind of moved away from it and they just didn't seem like they were quite as popular. I met with a couple yesterday and they're doing a memorial table for their grandparents. So I suggested it to them and they thought it was a really great idea and I realized, you know what, this is an idea that maybe shouldn't have gone away. So when you meet with your clients, if you want to add a little something, and as a DJ, I think we, especially with weddings, need to ad... [read more]