Weddings

Mobile Beat readers are interested in information about how to get more weddings, and then perform at them. This is the location to find such articles.

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Be a problem solver, not a salesman.

May 23, 2017 by Jesse Swanson
Sales: Listening and solving potential client problems As DJ’s we're very passionate about music and entertaining a crowd. We get that amazing adrenaline rush when a packed dance floor is having a big reaction to a song we played or something we said. The unfortunate fact is that many DJ’s out there, from newbies to veterans, struggle immensely with the sales process. In this article I would like to share a very simple mistake that most of us make. Something that might seem so very basic, but if you make this one change I promise you will see an increase in your closing rate.  Many of us got into this business as performers and not... [read more]
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Lessons From My Wedding Couples

May 23, 2017 by Dave Ternier
Last month, I wrote some words on Mark Ferrell’s GWYW Facebook page: Just be their friend. Their inspiration. Their cheerleader. Their confidant. Be that person they can talk to about the animosity between her (the bride) and the best man’s common-law partner. Create a REALationship* with them. Be there. For them. Forget your numbers. Forget your stats. Ignore your “conversion ratio.” Just be REAL. AUTHENTIC. NO GAMES. “My biggest, wildest dream is about to come true in two weeks and my brain is spinning as I’m trying to wrap my head around it. Thank you again for the incredible help with everything. As happy as I am to be married and looking forward to our big day, it also makes me sad the engagement is coming to an end and everything with it – especially ... [read more]
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7 Tips to Get On the Preferred Vendor List

May 18, 2017 by Stephanie and Jeff Padovani
The Preferred Vendor List. It’s like the Holy Grail for wedding pros. Get those coveted venue referrals and you’ve got it made. But how do you get your wedding business at the top of the list? A recent discussion in our private Facebook group (for Acceleration members only) shared some tips. Yeah, our members rock. :) #1 - Photographers, send them your images! Consistency...Sending images always...Sending albums always... Persistency. -- Edna Eudave, Square Eye Photography #2 - Build a personal relationship. If you aren't a photographer, you have to work the personal connection. Visit, tak... [read more]
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Austin's Best DJs Blog www.AustinsBestDJs.com

The Truth About Preferred Vendor Lists: Should You “Pay to Play?”

May 18, 2017 by Jason Rubio
As a long time DJ, I started at age 13 and did mobile events at that time (since I couldn't get into bars/clubs and YouTube or Social Media didn't exist). Later, I DJed at bars/clubs and loved it! It was amazing to get paid to literally meet lots of people, get free bar tabs, and do what I love! However, about 5 years ago, I decided to start focusing more on private events, as a DJ. Don't get me wrong, I loved getting paid to have fun at my bar/club events, but I didn't like the late hours and the low pay, and to be honest, fun doesn't pay the bills! Private events can certainly be just as competitive as the bar/club DJ scene, but the pay makes all the difference. You can literally set your own rates and get paid far more than the usual bar gig pay. When I made this shift, I noticed that there were "prefer... [read more]
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DJ Tips In Under A Minute: Verify Names And The Order Of Introductions

May 18, 2017 by DJJay
All right. DJ tips in under a minute, you do your wedding, you probably do something similar where you have it setup where you have spellings done, the way you pronounce names, but you have an order. So here I have sponsor wedding party parents, ring bearer, flower girl, bride and groom. No problem, have a few songs, few things they don't want. Here's the problem and here's the tip, this is the order I was given, but at the wedding, what happened was I introduced the sponsors, no problems. Then I said the wedding party and as I introduced the wedding party, the parents came up, because after the fact, the coordinator told me, I always put the parents after the sponsors. So the issue isn't who goes where, it's knowing that ahead of time, because it made me look kind of stupid. And I was really clear when I ga... [read more]
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Stacking The Deck

May 16, 2017 by Dave Ternier
I do something special — after the event — with weddings that STAND OUT for me. You know the ones… you connected really well with every wedding party member… the guests were off-the-charts fun… the parents of the couple were gracious and awesome… the bride and groom were your *perfect* clients… you know the ones… those events where everything you touch turns to GOLD. When those events come around, here’s what I do:   The parents, the bridesmaids, the groomsmen, everyone who shared a toast or speech… they all get individual, personally written emails from me after the wedding. The emails vary in content, depending on the recipient of course, but they all share two common themes. First and most importantly, I thank them, graciously, for being so incredible to work with ... [read more]
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Amplify Your Message To A Very Specific Avatar Instead Of Trying To Sell To Everyone (Part 1 of 3)

May 11, 2017 by Terry Lewis
Let me ask you 2 questions: Do you try to sell to every bride and groom? Have you carved out a specialist niche within the wedding DJ market to elevate yourself above the other wedding suppliers crowding your industry? Let me share a school boy error so you can side-step it. At start up, I sent out a confusing marketing message that tried to capture any and every bride throwing a party. Through a lethal combination of naivety, inexperience and a desperation not wanting to miss any bookings. My marketing was scattered all over the place and unsurprisingly spectacularly unsuccessful. In fact that is actually... [read more]
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Austin's Best DJs Blog

Keep Up With Technology & Keep Up Your Profits!

May 11, 2017 by Jason Rubio
As a long time DJ, I've seen the different technology that has evolved over the years. I first started as a kid, in the early 90's and wow, DJing was completely different! Gone are the days of carrying 15 HEAVY record crates, massive speakers, amps, heavy lighting, etc. Though much of the equipment we use is similar, technology has made DJing much easier. In today's DJ world, technology is not something to hate, but is something that you should warmly embrace! Why? Simply put, technology will help your business run more efficiently! Today's clients are used to technology and expect you to keep up with it, too! Here are a few examples of how technology can help your business! Transparency Today's clients and couples grew up with the internet and technology and therefore, they want immediate informatio... [read more]
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Decoding the Millennial Bride

May 11, 2017 by Matt Martindale
Incredibly tech savvy and socially connected” is the best way to describe the millennial bride. The world is changing, largely led by and influenced by millennials. Millennials are having an unprecedented impact on the tastes, attitudes and culture of the wedding industry. Millennials don’t like “boring.” They don’t like “ordinary” or “tradition.” They don’t like things that waste their time. And they don’t want to be expected to adhere to a process because that’s the way it’s always been done. There are roughly 78 million Millennials, who are classified as being born 1977-1996. This is about 25 percent of the U.S. population. This su... [read more]
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Comedian Don Grey On The Funnier Side of Performing Better

May 10, 2017 by Michael Cordeiro
We all know that engaging our audience is a crucial part of having a successful event. The ability to properly use humor is just as much a learned skill as any other in our bag of tricks. But the fact is that some of us are just not as funny as we think we are. There is hope though. I sat down with comedian Don Grey recently to get his thoughts on how to effectively use comedy to make our performances better. It's no joke: According to Don, comedy is serious business. MikeC: Hey Don, I appreciate you taking time out on the ship to sit with me. How long have you been doing comedy for Carnival? DonG: My pleasure. I started on Carnival back in 2... [read more]