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Firing: The Ugly Part of Being the Boss

February 13, 2017 by JoeBunn
Whether you have two DJs or twenty, at some point, as a business owner, you're going to have to fire someone.  I've been really lucky over the years and had a low attrition rate. I pay my guys well and try to keep them as busy as possible But, don't get me wrong, I've made some bad hiring choices before which have led to firings. My first tip would be to do it in person. In the digital age, it's really easy to be a text gangster and just click a few keys and go "Screw you man, you're fired!" (been there, done that). It's also easy to grab the phone, cuss someone into next week and hang up in there face (been there, done that). However, that's not very professional. If you're like me, you take this business and your company very personal. When folks don't abide by your rules or don't have the same standa... [read more]
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Photo Booth Expo Joins Mobile Beat on the Boat!

February 13, 2017 by Mobile Beat
Effectively doubling the business-building benefit of a fun week at sea, The Photo Booth Expo Cruise will run together with The Mobile Beat Cruise, sailing Nov 25-30, 2017 out of the Port of Miami and visiting Grand Turk and the Dominican Republic. According to Mobile Beat President Ryan Burger, "We will have seminars for all types of event professionals in the mornings, including sales, customer service, marketing and more that all can benefit from, and then specific topics for DJs and photo booth operators in the afternoons." "With Rob Johnson of DigiGames as our Entertainment Director, we will be having fun as one large group on the sh... [read more]
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Don’t Yelp yourself in the foot!

February 11, 2017 by Randy Lehrman
With so many social media sites, and with so many sites dedicated to reviews in general, like Yelp, you can never be sure where your reviews are coming from.  In the last 5 years we've seen a huge uptick in sites dedicated to reviews for weddings and parties as well.  With WeddingWire & Yelp topping my list of where my reviews come from I wanted share a quick thought on negative reviews. Sadly for DJ companies and businesses alike, anyone can come along and "try" to ruin your reputation online.  There have even been other DJs who create fake accounts to write bad reviews on other DJ's Yelps.  What is this world coming to???  In any event, whether you have a real or fake review written about you, there are a few things you can do to A. Minimize damage B. Come out looking like the good guy. Lucki... [read more]
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Austin's Best DJs blog

Why You Should Add Monogram Lighting to Your Packages

February 10, 2017 by Jason Rubio
If you're a DJ, or even an event lighting company, then chances are, you've been asked by your clients about a monogram light, or "gobo light" as some of us call it. These lights are a great addition to any package. They can be used for just about any event, but we've mainly seen them used for weddings, quinceaneras, sweet 15s and 16s, and company parties. Adding a monogram light is the perfect way to give your clients that personal touch. Today's couples are all about doing things that are unique. Having a monogram light that allows a couple to add their names or initials, as well as the date, makes it more personal. If you're providing it for a quinceanera, sweet 15 or 16, or birthday party, the guest of honor can have his/her initials or name, and the date, created, just the way they want it, which give... [read more]
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A moment with the Sparkle Factor…Mitzvahs 101…

February 10, 2017 by Sparkle Factor
Intro to “Mitzvahs”… The year was 1998 for Barry and 1994 for Jordan when we entered the world of Bar and Bat Mitzvahs.  Together, with over 40 years of experience and thousands of mitzvahs between us, it’s safe to say that we know a thing or two about the Mitzvah world. In this blog we are going to touch on a few key factors when working these types of parties. Mitzvahs are a very unique and the approach is very different than weddings, school dances and even corporate events. Having all the right tools to execute them properly can have an a significant result for this once in a lifetime moment. Let’s look at the TIMING of a Mitzvah. Unlike a wedding which is normally on a fairly strict schedule, a Mitzvah needs to offer flexibility in the timing and execution.  As a DJ Entertainer, you ... [read more]
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3 Tips For Dealing With Ungrateful Couples Who Don’t Appreciate You

February 9, 2017 by Stephanie and Jeff Padovani
It sucks to be left out. Last week a wedding professional vented in our Facebook group about how she threw herself into delivering for a client whose wedding was published. The article listed every business associated with the wedding...except for her. What gives?!?! We work hard and we want to be recognized for it. It’s happened to me. I love going above and beyond with my one-on-one coaching clients. Whet... [read more]
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Wedding Horror Story: Friends Don’t Let Friends Throw Punches

February 8, 2017 by Tony Barthel
I have developed many friends in the wedding profession in the 20 years that I’ve been involved with it. As with many professional relationships, some are closer than others and many of the other wedding professionals have asked me to be their DJ for their own celebrations, or those of their family. Nothing could be a greater compliment than the trust of people who really know the business and choose you above others. One such function was a beautiful wedding celebration in a church hall for the daughter of a caterer who I thought was an absolute master of the art of food. After the ceremony came a reception where I found out that the bride had had her wedding dress especially crafted to show off the numerous tattoos that would be polite to show. The bride and groom were wonderful, the food was absolu... [read more]
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Supercharge Your Wedding Photo Booths With JammText

February 8, 2017 by Mixcity Inc JammText
If you’re a wedding DJ, you know how important it is to stay up to date on the latest wedding trends and upsells. Gone are the days of the standard, “show up and play music” wedding gigs. Now, you’re responsible for MCing, transforming the venue with uplighting, keeping guests entertained with a photo booth, and of course, playing music. Sure, upsells like these are a great way to improve your bottom line, but it’s dangerously easy to become a commodity when offering the same services and add-ons as the 12 other professional wedding DJs in your immediate area. (more…)... [read more]
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DMC – Down With the King

February 7, 2017 by Michael Cordeiro
I guess it's just human nature to place our musical idols on pedestals. We like to believe they live that rock star life free from mundane problems. When trouble comes their way, like super heroes, they bust out a guitar solo or fresh rhyme to resolve it. They don't deal with bills, bosses, broken vehicles or ex-wives; let alone addiction. Meeting one of your idols can sometimes be a recipe for disappointment. Not in them but in yourself. I had the opportunity to sit with Darryl McDaniels from RUN-DMC and talk about his new book "Ten Ways Not To Commit Suicide". I met him in Manhattan at the Dream Hotel. I kept thinking to myself, " ... [read more]
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Bridal Show ROI: Avoid These Common Misconceptions

February 7, 2017 by Brian Lawrence
Bridal shows should be a part of your marketing plan because they are extremely important to the wedding industry. It’s the best way to get couples away from their computer screens and face to face with you. Unfortunately, many wedding professionals, including DJs, are under the impression that solely participating in the bridal show leads to bookings. Hopefully this article will clear up some misconceptions and give you an action plan to get the best return from bridal show participation. bridal_show_farmville_2012_9319080002
  1. Bigger isn’t always better.read more]