Personal Development

Mobile Beat readers are interested in information about how to improve themselves and their employees. This is the location to find such articles.

>
Read

Trigger the Law of Reciprocity by Giving Away Something Valuable Free

June 27, 2017 by Terry Lewis
Imagine it’s Christmastime and you meet up with a friend and they unexpectedly present you with a beautiful gift, but because it came as a surprise you were caught short and had nothing to give back in return… how would that act of kindness make you feel? Genuinely thankful? A little awkward because you had nothing to give back in return? A sincere wish that you had something to give back? Probably all of the above, and this inner drive to want to give back that’s called reciprocity. And it can contribute to getting you booked. So give something away to your bride and groom that they were not expecting…Bu... [read more]
>
Read

Be In The Moment

June 22, 2017 by Mitch Taylor
Be in the moment I went thru the McDonald's drive thru early this morning to get a mocha.  I'm greeted by the auto attendant in a cheerful voice saying " welcome to McDonald's would you like to try a hot mocha?".   I respond "Yes, can I have a large mocha please?" and the same voice comes back with "I'm sorry sir our mocha machine is broken".  I was a bit surprised but then again this is McDonalds we are talking about.   This person at the window was obviously not in the moment when he was taking my order and didn't try to offer a free beverage or an alternative to appease the customer.  He was just doing his job and going thro... [read more]
>
Read

In order to influence brides to book your premium offer, you must first be influenced you are worth it

June 20, 2017 by Terry Lewis
Success happens in your mind long before it materialises in side your business. Believe in yourself even when others tell you to let go of your dream. It will be those closest to you who will tell you “It can’t be done.” Quite often these are the people who care about you the most and want to protect you from the pain of possible failure but have ironically never stood in the shoes of failure nor success in your pursuit, and whenever your naysayers vocalise unqualified advice you should ask the same question I silently ask myself whenever others try to derail my dreams and that is “Does your life experience and trac... [read more]
>
Read

Stepping Out of the Box

June 15, 2017 by Jay Maxwell
People ask me what I find most rewarding about the mobile DJ business. My answer is knowing that the client was completely satisfied. How does one accomplish this? In one way it seems obvious: Simply meet their expectations that you’ll be playing music to keep people on the dance floor. However, the DJ, who often serves simultaneously as the master of ceremonies, may also be viewed by the client as the coordinator of the entire event. Thus, a client’s expectations of what the DJ will be doing often extend beyond his or her role as the entertainer, including situations that have nothing to do with music or entertainment. This is why the DJ must be wi... [read more]
>
Read

Being a leader within your community

June 14, 2017 by Dave Ramsey's Entreleadership
Leadership means doing a lot more than making hiring decisions, signing paychecks, and taking care of your team and your company. True leaders motivate others to take action. When you think of leaders in your community, who comes to mind? Public officials? Civic group presidents? Pastors? These are fine choices, but many entrepreneurs don’t realize how their business acumen and leadership skills in the corporate world can be used to enhance the communities in which they live. If you don’t already consider yourself a leader with the community, then think about this: You have the potential to be one. If you’ve ever wanted to be more civic m... [read more]
>
Read

Why You Should Be Sub-Renting

June 12, 2017 by Stephen J Clayton
In my last blog, I discussed how to identify which equipment is smart for you invest in and how sub-renting that equipment can help supplement your income. But what exactly is sub-renting and why do we talk about it so much? Today I will be breaking down what sub-renting is and how it can be beneficial to everyone, from beginning DJ’s to fully staffed production companies. Sub-renting is when one company rents equipment from a colleague or competitor company to facilitate a client's request. Why is it smart to sub-rent our equipment? Sub-renting makes a smart decision when you don’t have the upfront capital to invest in the necessary equipment needed to facilitate a client’s request.  Or, maybe you don’t have enough confirmed events or rentals on the books to justify spending the upfront ... [read more]
>
Read

Breaking DJ Complacency

June 9, 2017 by Mobile Beat Staff Writer
When I entered the Mobile DJ world, I had one thing on my mind: to make a mark. It was not within me to simply settle for being average or basic in my approach to the craft of DJing. I remember the most creative time in my young life back in the early nineties. DJs of the nineties had to be agile, creative and entertaining. We could only rely on our skills in interaction, mixing, and properly designing music playlists that took the audience on a journey. A DJ, either in a club or at a private event, had to be smart and there were many ways to differentiate oneself from the others in our field. As time went on, I created the longest running DJ/MC c... [read more]
>
Read

Patience and Perseverance: Part of Reaching for Excellence

June 8, 2017 by Jason Weldon
There are two key things that are overlooked when trying to be being successful in the DJ segment of the entertainment industry. Matter of fact, these are really two things that are overlooked no matter what you want to accomplish in life. Both are pretty freaking hard and are what stop almost every single one of you reading this right now. The first thing: being the best you can possibly be at one thing. And the second, which is even harder: waiting around. These, (along with a few other things) rise to the top of the list of ingredients necessary to get your business flourishing throughout the years. But hey, what does anybody in today’s age know... [read more]
>
Read

How Learning to Say No was the Best Thing I Ever Did

June 7, 2017 by Jordan Nelson
There are a lot of things in life that are easy to say no to; visiting your in-laws, going to the dentist, and participating in those annoying telephone surveys, to name a few. For many mobile DJs, however, there is one thing that is extremely hard to say no to, and that is giving a massive discount on their services to fill a date. Listen, I get it. A little over a year ago, I found myself in the same situation that many DJs find themselves in. I was new to my current market, had little connections, and was desperate to just be out DJing. Even though I knew I had worked significantly harder to improve my skills and talents and own professional equipment, I was repeatedly lowering my quoted price in an effort to book as many events as possible. It was a terrible spiral; I would try and raise my price to a ... [read more]
>
Read

Social Network Marketing: Your Image

June 6, 2017 by Jesse Swanson
Social media, more specifically Facebook, can be the best thing and the worst that ever happened to the DJ industry depending on how you look at it. It’s given a platform for anyone to call themselves a business owner or professional over night. It’s also given us as wedding entertainers a very direct way to interact with our clients and build relationships. There are two sides to the coin and I know the opinions are all over the place. In this article I would just like to give some insight into how to embrace the technology and make it work for you. Facebook isn’t going anywhere so we might as well take advantage of what it has to offer.   The first things we look at when we visit someones Facebook page, read more]