Turntablism is alive and more creative than ever. Rane and Serato are proud to be supporting partners in that creativity with the introduction of the Rane Sixty-One and Sixty-Two mixers for Serato Scratch Live.

For more than a decade, artists have chosen innovative Rane instruments to advance their art, and three generations of TTM series mixers have been the top pick for many of the world’s best performers. These mixers more tightly integrate performer, music, software, and hardware. The artist adds passion, imagination and skills.

The Sixty-Two is a plug-and-play package supporting two computers, 2-deck digital vinyl simulation, SP-6 sample player, software and hardware effects and all the record and playback channels you need. Software controls for Library, Loops, Cues and SP-6 are laid out for fast and intuitive access. Choose the Sixty-Two and join a community of users dedicated to advancement of the art.

Genre-bending musical pioneer Z-Trip co-designed the Limited Edition Sixty-Two Z Mixer, which features a face plate designed by renowned artist, Shepard Fairey and high-quality custom purple cables.

“Every DJ dreams of designing a mixer,” reveals Z-Trip. “The new Rane Sixty-Two Z is my dream realized — it has everything I want in a mixer. Only Rane and Serato could help build such a versatile machine and interface.”

If you are looking for the same bullet-proof construction, pristine audio quality and integrated 20-channel sound card but prefer to use your own MIDI controller with outboard software or hardware effects and a single computer, consider the Rane Sixty-One.

Dean Standing at Rane Corporation says “We have a huge group of dedicated users who have been sharing their thoughts and ideas with us on what the next battle mixer should be. As we were developing this next generation mixer, it turned into two products: a basic high-quality mixer with integrated 20-channel sound card and a second mixer that also includes MIDI mappable controls, internal effects and two USB ports. We appreciate that one model doesn’t fit all users.”

“Rane have nailed it with these two incredible mixers,” explains Sam Gribben, C.E.O. of Serato. “The Sixty-One is perfect for the pure digital turntablist, with its clean and classic interface and, of course, Rane’s amazing magnetic faders. The Sixty-Two is the ultimate party rocking mixer, with all the controls you need at your fingertips.”

About Serato

Serato Audio Research is based in Auckland, New Zealand and is recognized as the market leader in time and pitch adjustment since its inception in 1999. Serato formed a product partnership with Rane Corporation in 2004 with Serato Scratch Live. Scratch Live is a revolutionary DJ product that enables DJs to control digital audio files on their computer. Serato has since expanded its reputation for excellent pro DJ products with the release of their new ITCH DJ Software in 2008. www.serato.com

For more information on Serato, contact press@serato.com.

About Rane Corporation

Rane Corporation is an established innovator in problem-solving audio tools, professionally engineered with a focus on science, price/performance, and not frills and hype. Designed and manufactured exclusively in the United States, Rane’s product distribution is worldwide. Rane’s primary marketplaces are DJ (performance, club, mobile & recording), Live Sound (FOH and monitoring) and Commercial (music & paging, networked systems) featuring innovative analog and digital audio products for each category.

For more information, visit www.rane.com

Feature-packed Studio Control and Communication Center with USB Audio Interface to Debut at NAMM

Bothell, WA – MUSIC Group introduces the BEHRINGER Control1USB, the company’s modern take on a central command center that offers the ideal combination of communication features needed to mix and record with ease in nearly any studio configuration.

Designed with an intuitive layout, the CONTROL1USB provides Master Volume, Talkback, Source Selection and Monitor controls while also allowing the user to choose from up to three sets of active studio monitors and four different stereo input sources to quickly check the mix with conveniently located buttons. The all-in-one control center also features an onboard USB audio interface and a built-in Talkback mic, alleviating the need for additional components. An extra-large volume control knob also allows you to fine-tune levels.

The Control1USB delivers ultimate connectivity for nearly any recording arrangement. Four stereo inputs allow users to connect a CD player, MP3 player, computer/DAW—and even a turntable, thanks to the built-in, high-quality RIAA preamp.

Three separate Monitor Outputs with individual Level controls are provided: a Computer/DAW Stereo Output; a 2-Track A and B Stereo Outs; a Studio Out. Inputs include Phones Mix In with Level control; 2-Track A and Stereo Source Ins with Level control, a computer/DAW Mix Input with Level control and a Phono Input with Level control for use with a turntable.

Built to be rugged and durable for many years of performance, the CONTROL1USB is constructed using only the finest components, connectors and state-of-the-art surface-mount manufacturing technology. The state of the art CONTROL1USB is a practical and all-encompassing control center, ideal for any home or project recording environment.

For more information, please visit www.BEHRINGER.com

The PRX415M and PRX412M can be used as either mains or monitors, and when used with the PRX418 subwoofer, provide a sat/subwoofer system capable of delivering 135dB of full-range, high-quality sound. The PRX425 dual-15-inch, 2-way speaker is ideal for DJs and bands that require powerful low-frequency extension from the convenience of a standalone cabinet.

“Since their introduction, our PRX600 Series portable PA loudspeakers have been tremendously popular with touring musicians, DJs and in a variety of live performance venues,” said Richard Ruse, Senior Director of Worldwide Sales, JBL Professional. “Our new PRX400 Series models offer the same exceptional sound and rugged reliability in a passive loudspeaker format, at pricing that offers outstanding value in its category.”

JBL PRX400 loudspeakers are designed to work hand in hand with Crown Audio’s powerful and innovative XTi2 Series amplifiers. Crown XTi2 amplifiers incorporate enhanced pre-set performance tunings for PRX400 Series loudspeakers, including crossover points for a sat/subwoofer setup, and optimized parametric filter that bring out the full potential of PRX400 Series loudspeakers. JBL PRX400 tunings will also be available in the dbx DriveRack® PA+ signal processor/complete loudspeaker management system.

JBL PRX400 Series loudspeakers utilize extremely high-quality, tour-tested drivers and components to deliver clear, detailed and dynamic sound for bands, DJs, nightclubs, schools, houses of worship or other professional touring and installed sound applications. They feature Neutrik® SpeakON combination connectors and are built from lightweight, yet extremely tough 18mm birch/poplar multi-laminate hardwood covered in JBL’s resilient DuraFlex™ covering. All PRX400 Series models feature rugged 16 gauge steel grilles.

JBL PRX400 Series loudspeakers offer versatile installation options. All full-range models incorporate twelve M-10 suspension points and hardened steel eyebolts for safe hanging in light-duty installations. Built-in dual-angle pole-mount sockets enable the PRX415M and PRX412M to be mounted either straight out or at a 10-degree downward angle to deliver the best audience coverage pattern. With a 10-degree down angle, the speakers can be aimed down at the audience, keeping sonic reflections off the back wall for better clarity and more efficient coverage. In addition, all PRX400 models feature ergonomic handles made from road-tough, lightweight glass-filled nylon.

In common with all JBL Professional products, PRX400 Series loudspeakers have survived JBL’s 100-hour power test, in which they are submitted to 100 hours of continuous, high-level input. The speakers also go through a barrage of unforgiving environmental and strength tests including harsh temperatures and humidity, ensuring they will perform perfectly anywhere. All PRX400 models incorporate JBL’s Sonic Guard speaker protection circuit that automatically attenuates the signal going into the high-frequency section of the speaker if too much input signal is detected, and restores normal operation when the overload condition passes.

HARMAN (www.harman.com) designs, manufactures and markets a wide range of audio and infotainment solutions for the automotive, consumer and professional markets – supported by 15 leading brands including AKG®, Harman Kardon®, Infinity®, JBL®, Lexicon® and Mark Levinson®. The Company is admired by audiophiles across multiple generations and supports leading professional entertainers and the venues where they perform. More than 20 million automobiles on the road today are equipped with HARMAN audio and infotainment systems. HARMAN has a workforce of about 12,000 people across the Americas, Europe and Asia, and reported sales of $3.8 billion for the twelve months ending September 3

Direct mail – I am firm believer in direct mail as a means to market to schools. Names and addresses of schools are free and easy to come by and direct mail is still relatively cheap. In addition, in an age where people are communicating digitally more frequently, old-fashioned mail gets more attention than it used to. Don’t expect to mail out a flyer to 50 schools one time and see huge results. Direct mail is most effective when you cast a broad net and you follow up with repeat mailings.

Set a “Kick Off” Date – I announce one specific date when I open my calendar for bookings the following school year. This helps to create a sense of urgency for my clients to get their dates in before our availability is taken. I would never decline a booking that is requested before the date, but for most of my clients this marks the beginning of my booking season. Be sure to announce this date in your emails, newsletters, and direct mail pieces.

Understand that some schools AREN’T ready to lock in dates for their dances next year, so don’t give up on schools you don’t hear from right away. However, make sure your materials are what your prospects see first and most often, so when they are ready, you’ll be the first call they make.

Three Premium Small Format Mixers with iPad® Docking Station Expand the Renowned XENYX Series

January 18, 2012 Bothell, WA – Just in time for the 2012 NAMM Show, BEHRINGER unveils three small format premium mixers that directly interface with the ever-popular iPad. Drawing on the power of the most ubiquitous mobile digital device, the XENYX iX Series mixers are designed to handle live performance and provide state-of-the-art tools to create professional recordings. Users can also sync performances to video by utilizing the iPad’s video out capability.

iX1642USB

The new XENYX iX Series, which include the XENYX iX3242USB, iX2442USB and iX1642USB, feature a built-in iPad docking station designed to send signal to and from the iPad with a wide range of routing options.

The innovative feature set included in the new XENYX iX Series USB mixers makes it possible to record and mix on a professional level thanks to the built-in, stereo USB audio interface. Connect these mixers directly to a PC or Mac computer via a single USB cable to record any signal source connected to the mixer.

All iX mixers include the new dual-engine KLARK-TEKNIK FX processor with 32 editable, studio-grade presets such as reverb, chorus, flange, delay, pitch shifter and multi-effects. In addition to literally thousands of apps, the iX mixers use the iPad to control the new KLARK-TEKNIK FX Processor App, enhancing the mix by allowing the user deep control of EQ’s, compressors and reverbs and a full spectrum analyzer.

iX2442USB

The iX series mixers also feature high performance XENYX mic pre amps, which represent a major step in the evolution of audio technology. Comparable to far more expensive, stand-alone mic preamps, XENYX preamps offer a staggering 130 dB of dynamic range, with a bandwidth that extends from below 10 Hz to 200 kHz for transparent, crystal-clear performance.

XENYX mixers’ 3-band channel EQ is based on the same circuitry used in British consoles that allows users to create signals with incredible warmth and detailed musical character. Additionally, “one-knob” compression is available on all mono channels. Dial in the perfect amount of compression for instruments and vocals, creating powerful mixes with punch and clarity.

“The new XENYX iX mixers demonstrate the innovation that stems from our massive investment in Research and Development,” says Mark Wilder, VP of Marketing Communications. “These are the first of many more ground-breaking products to be announced at NAMM 2012.”

SUNRISE, Fla. – CHAUVET®, a leading manufacturer of LED lighting, announces its new high-powered moonflower effect light, DMF-10. Fitted with a 28-watt quad-colored LED, DMF-10 fills the dance floor with extremely bright, razor sharp rotating beams that spin and oscillate at mesmerizing speeds. To achieve additional effects, set the mirror dish to static or rotate.

Use the pre-programmed, built-in automated and sound-activated programs or DMX control to manage each color separately for customized looks and unique combinations. Or power link a few together for a larger, coordinated show that also saves you time running cables and extension cords.

Anaheim, CA – January 19, 2012 Gemini, an esteemed manufacturer of DJ and Pro Audio equipment, is pleased to exhibit the CDMP-7000, a revolutionary professional DJ workstation that packs playback versatility and comprehensive features into one powerful, portable solution. Bringing an exciting level of innovation to this year’s NAMM show, attendees can check out Gemini’s CDMP-7000 at Booth 5700.

Gemini’s most inclusive standalone DJ workstation features two CDJ decks with outstanding song-shaping tools and full-color touchscreens, so users can navigate tracks, adjust tempos and set effect values with the same controls found on smart phones and tablets. The unit also boasts a 3-channel central mixer section with 3-band EQ and gain control, plus a variety of inputs and outputs.

For total flexibility, the CDMP-7000 employs two slot-in CD drives compatible with Audio CDs, CD-Rs and MP3 CDs, while one-per-side USB inputs and SD slots support direct playback from flash drives and SD cards. Two high-resolution touch-sensitive jog wheels with VFD displays also give users exceptional command over their tracks, while MIDI capabilities ensure the unit can be used as a software controller.

“No other professional DJ workstation delivers so many features and so much innovation,” says Alan Cabasso, President of Gemini. “Full-color touchscreens, DSP effects, high-quality jog wheels, ultra-precise pitch control, a pro-grade mixer and compatibility with all types of media – this is a groundbreaking standalone unit that’s as portable as it is versatile.”

Since 1974, Gemini has designed products that offer value and innovation in the DJ and Pro Audio markets. Today, their portfolio continues to develop in scope and diversity, providing gear for DJs, musicians, engineers, professional installers and general music enthusiasts around the globe. From CDJ media players and digital controllers, to high-quality mixers, monitors and loudspeakers, Gemini has built a legacy with passion for innovation and devotion to their customers.

The Xone:DB range exploits the potential of digital mixer technology to bring you maximum DJ creativity. A key element is what we believe to be the highest quality and most sophisticated FX engine in the DJ market. Originally developed for the iLive pro touring system and rated by some of the best ears in the business, the FX algorithms have been painstakingly optimised for DJ use. The first mixer to get the new FX engine was the Xone:DB4 – an unapologetic monster of a mixer with an FX engine on each channel. Now the Xone:DB2 captures the essence of DB4 in a stylish, accessible, affordable format.

 LOS ANGELES – One of the highest compliments a manufacturer can receive is to have its products used by its peers. American DJ was recently granted such an honor when its UVLED Bar 16 light fixtures were chosen to read the UV signatures on attendee badges at the Winter NAMM Show in Anaheim,California, the largest trade show in the industry.    

The stunningly beautiful and bright ultraviolet light generated by the UVLED Bar 16 has a multitude of club and performance uses, and its reliability both as a light effect and a UV card reader is what prompted the organizers behind NAMM to choose the UVLED Bar 16 as the show’s UV signature reader.  The ultraviolet bars were installed above all entrances to read the UV signatures on the badges of show attendees, bathing the doorways in a cool indigo light and adding an extra level of security at the trade show.

The 16 powerful 1-watt LEDs of the UVLED Bar 16 produce an intensely brilliant black-light that not only reads UV signatures, but can also wash over a wide area, thanks to its unique oval-shaped 10-degree vertical and 40-degree horizontal beam angle, which make it a great club light for setting a blue mood for a night on the dance floor.  It’s also an ideal choice for stage performances, theatrical productions and any type of special effects lighting, including retail displays. 

The dual bracket of the UVLED Bar 16 adds to the unit’s versatility.  The fixture can be mounted virtually anywhere in any position, including the floor, thanks to the dual bracket’s ability to become a floor stand, which allows the light to be placed on the ground for spectacular black-light uplighting and wall-washing effects.

Because the UVLED Bar 16 is an LED light, it has all of the advantages of LEDs and none of the concerns of traditional UV lighting.  The UVLED Bar 16 requires virtually no maintenance, with long-life LED’s rated at 50,000 hours and no moving parts.  The fixture is also very energy efficient, using just 30W of power, and its low running temperature means crowds and performers can be cool while looking cool under the ultraviolet light.  Plus, the UVLED Bar 16 can do things that old-school blacklights can’t, including flicker-free 0-100 percent electronic dimming and a strobe effect. And with four operational modes – DMX-512, Sound Active, Manual or Master/Slave – it offers versatility that traditional fluorescent UV lighting can only dream of. 

The American DJ UVLED Bar 16 is 12.5” x 2.5” x 7” and weighs 5 lbs. It includes a locking IEC power plug, a convenient on/off switch on the back and a 3-button rear-panel DMX display.  The MSRP is $399.99.

For a YouTube video of the UVLED Bar 16, click http://www.youtube.com/watch?v=8RQwhRYX7_M