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The 7 Steps To Successfully Booking Brides At A Wedding Fair

April 26, 2017 by Terry Lewis

The 7 Steps To Successfully Booking Brides At A Wedding Fair

Many wedding suppliers say to me "Terry, I'm giving up on wedding fairs because they just don't work!" But wedding fairs do work... when approached strategically. If you struggle with wedding fairs these 7 steps  will help. 1. Apply the 10 Minute Funnel Condense conversations with brides to 10 minutes. Why? Think of your fair as a conveyor belt of potential new business; every minute you spend engaged in conversation with a bride, is a minute saying goodbye to other brides walking by, because as they pass, they do so having been denied the o... [read more]
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Should You Offer A Money Back Guarantee?

April 19, 2017 by Terry Lewis
During my early teens I had no idea the American entrepreneur Victor Kiam would influence my marketing strategy decades later. 70's Flashback: I was in the sitting room watching our 14” black and white TV, when an advert came on and there was Victor Kiam confidently guaranteeing “The Remington will shave you as close as a blade, or your money back!” I had not even hit puberty, yet the self confidence in his product held my attention. I can only imagine the effect his promise had on his hairy target audience! His differences made Remington stand out against the competition, memorable to a pre-pu... [read more]
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VocoPro Launches World’s First Battery-Powered PA System with Onboard LED Video Projector

April 18, 2017 by Mobile Beat
LOS ANGELES, Calif. April 13, 2017—For DJ and karaoke events on the go, audio leader VocoPro today announced its new K-CAST product, the world’s first battery-powered PA system with onboard LED video projector. For more information, please visit www.vocopro.com. The K-Cast’s portable PA system has a 12 inch woofer and horn tweeter pumping out 120 watts of power. The back panel sports an LED projector, a guitar input jack, as well as the controls for the two included wireless microphones. The LED projector can produce an image from 60–200 inches and is capable of displaying HD video when used with an HDMI conn... [read more]
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MOBILE BEAT #180 – MARCH 2017 – ONLINE NOW

April 4, 2017 by DanWalsh
MOBILE BEAT #180 - MARCH 2017

SUMMER RECHARGE

What with magazines to produce, Vegas prep to work on, and the personal business of finalizing an adoption, this editor needs a “summer recharge,” just like many of you. Dive into this issue to find ideas for your own seasonal rejuvenation. ~ Dan Walsh, Editor-in-Chief

Click here to view it now!

SUMMER RECHARGE Are You Summerized? - Stu Chisholm DJ Routines - DJ Dayna Summer: Half-Time Inspiration - Joe Bunn NEW SOCIAL MEDIA COLUMN... The 30-Day Twitter Challenge - Staci Nichols MBLV21: At Firs... [read more]
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The Financial Stages Of Life For The Career DJ

March 31, 2017 by Robert Lindquist
A few weeks back, I posted a short interview with “Mad” Joe Martin of Wichita Falls, TX. Joe is one of those guys who seems to know just about everybody. He is a career DJ who still performs, but at 66 years old, he has scaled back to choosing the jobs he takes. In the early days of the Mobile Beat Show (mid '90s), Joe was a regular presenter, adding his thoughts to the numerous topics being discussed. Time passed, and as fewer first generation DJs attended the show, Joe also took a hiatus. At the recent Mobile Beat show in Las Vegas (3/13-16), Joe was bac... [read more]
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Remember Your Roots

Remember Your Roots

March 28, 2017 by MitchTaylor
[caption id="attachment_103634" align="alignleft" width="560"]Remember Your Roots Mitch Taylor Gitomer Licensed Trainer Taylored Sales Remember Your Roots[/caption] Remember Your Roots   I got my start in the early 90s.  My roommate at the time had a system and I had a name as I was working full time nights as the on-air DJ at a Hot Mix radio station.  Back then I had to go out the backdoor of Stearns High School to my parked car to = to play.  In radio we played music on carts and I even spliced reel to reel (google it) to create mixes and prom... [read more]
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Your Reputation is Everything Part 2

March 13, 2017 by StephenJClayton
Welcome to Part 2 of "Your Reputation is Everything!" Series. Part 1 covered why it's important to have strong client relationships, now we'll discuss how to take your client relationship from ordinary to extraordinary. Our first topic of discussion will be: Building Client Relationships. You must first get clients, but after obtaining clients you want to keep them! You need to have a good reputation in order to keep them coming to you for future needs. Start with your first impression. Believe it or not, you make your first impression before you meet your client in person. Your first impression is actually made when they visit your... [read more]
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Wedding Horror Story: Music’s Recuperative Power

March 8, 2017 by Tony Barthel
People have attributed a lot of power to music over the years and I saw a bit of this first-hand myself. As a wedding progressed a particularly drunk fellow came up to me with a request for a song. I could tell by his accent that he was Irish and his request, Dexy’s Midnight Runners’ Come On Eileen, was going to be a good choice for this audience. But I had a lot of requests to fulfill first and obliged those guests. As it came around to time to play the Irishman’s request I looked for the gentleman and, sure enough, there he came from his table and was the hit of the dance floor. I love making guests happy. What I didn’t know was that seconds before his request played this bloke had been passed out in a pool of his own vomit at his table. His drinking had caused him to pass out and regurgitate ... [read more]
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A moment with the Sparkle Factor–Mitzvahs

March 1, 2017 by Sparkle Factor
A moment with the Sparkle Factor…Intro to “Mitzvahs” Part 2 In today’s blog we are going to talk about finding the balance between interacting with the kids and the adults. What does that mean? Unlike a wedding or corporate event, the main difference is the 60 plus kids that you have to entertain. Sometimes there could be as many as 100 plus kids at a Mitzvah party or more. There are certain parts of a mitzvah celebration that is perfect for playing with the kids and then incorporating the adults to take the event to the next level. Step 1:Kicking off the party before dinner offers a wonderful opportunity to have everyone involved while creating a super high energy grand entrance. The fun part is the set up, getting all of the guests on the dance floor in a circle before you even introduce the ... [read more]
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MOBILE BEAT 179 – FEB 2017 ONLINE NOW

February 25, 2017 by DanWalsh

MOBILE BEAT #179 - FEBRUARY 2017

 

Find YOUR Way to Weekday Success

This issue features a bunch of ways to approach the challenge of filling those weekdays with "midweek money"... CLICK HERE TO READ THE ISSUE     WINNING WEEKDAYS Full Time: Key to Unlocking Weekday Gigs? - Rob Johnson The Singing Thing - Steve Sharp Time on Your Side - Staci Nichols MBLV21 read more]