Paul Kida


Paul Kida




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How to help your good intentions evolve into real goals by Paul Kida

January 13, 2009 by Paul Kida
How to help your good intentions evolve into real goalsAh, yes, my fellow DJs, it is that time again...a new year begins. With it, we all (or most of us) get caught up in the annual tradition of making New Year's resolutions. Isn't it a great idea to start the brand new year off with a fresh outlook, changing our lives for the better? Or is it? The main problem with it is that most of us end up failing miserably at keeping these resolutions! We all tend to sink back into our old, non-productive patterns, which makes us feel depressed because once again, we have not lived up to what is expected of us, this time by ourselves. Well, stop it right now! OK, if you really want to change old habits and feel that you must keep up the tradition of having New Year's resolutions, fear not; you can have your resolu... [read more]
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Are You Using the 3 C’s? by Paul Kida

June 27, 2008 by Paul Kida
Three keys to DJ success, from C to shining CWe all have probably heard of the three "R's"-reading, ‘riting and ‘rithmetic-but do you know what the three "C's" are? More importantly, do you know how to use them to become a more effective mobile entertainer? For those who need some refreshing, the three "C's" that all mobile DJs need to master are the following: Confidence, Control and Clarity. These three are a must for any DJ wanting to stand out as a master entertainer, as well as provide exceptional service to all of your clients. Let's examine each quality to see why it is important, how it can be applied and how all three are related to each other. Confidence First, some brief definitions of confidence: firm trust, conviction, boldness and belief in yourself. From these descriptions, can you s... [read more]
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Getting Along With Your Gear by Paul Kida

March 26, 2008 by Paul Kida
Treat your gear setup with kindness and it will be your friend for a long timeHow do you get along with your gear? Do you know its needs and what it takes to keep it in tip-top shape? Do you pamper your gear so that it will always provide you with the best possible service? Do you take your gear for granted, looking at it as just a bunch of circuits, wires, chips and casings that you load and unload every weekend? Do you think that your gear is the very foundation, or the life-blood of your DJ career? Most of us have a viewpoint somewhere in the middle. We know that our equipment plays a critical role in the success of each event and we try, to a certain degree, to take care of the gear that we own. How about doing some things that will step it up a notch; things that will not only keep our gear looking gr... [read more]
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Do You Kick by Paul Kida

January 26, 2008 by Paul Kida
In other words, does any aspect of your business life need shining up?KICK stands for "Keep it Clean, Kiddo!" It might seem like just another cute acronym, but let's consider the power behind "keeping it clean." Keep what clean? Why? Does it really matter? When you think of clean, what comes to your mind? What comes to my mind is sparkling, like a brilliant diamond, or fresh smells, and an overall feeling of just feeling good. Imagine starting every day with that kind of feeling. Your mind is functioning clearly, openly accepting a new day's work and ideas. You have a vibrant attitude as you speak to, meet and persuade new clients. You have an uncluttered, open mindset that allows you to focus on providing exceptional service, while personalizing your clients' events with new and exciting ideas. Let's G... [read more]