Joe Bunn


Joe Bunn




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Focus on 2018

November 21, 2017 by Joe Bunn
I can’t believe it! 2017 is almost over! Like pretty much everyone in the DJ business, the first couple of months of 2018 are slow performance wise. Sure, you are booking a lot of the brides that got rings for Christmas, on New Year’s Eve, and Valentine’s Day, but you’re not really out there rocking gigs. That’s a good thing though, embrace it, take some time to yourself, maybe even take a vacation. But once you get back, start the hustle again! There are so many things that you can and should be doing in the so-called “off season”. One of the first things that I do after my annual New Year’s Eve gig is to start going through my equipment, cable bag and computer bag in order to assess the damage done during wedding and holiday party madness. Are you missing a cap on the foot of a speaker st... [read more]
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Show Some Love!

November 14, 2017 by Joe Bunn
I am hoping that if you have been in business for some time, the majority of your business is referral based-either from past clients, people that have seen you perform, or (most importantly) other wedding vendors. I would say that 80% of our business comes from one of those sources. We have stopped doing print and wedding shows altogether. Even if you are not at that point yet, you can be, and here is a great tip on getting more vendor referrals-send them some love. What do I mean by that? I mean take care of the folks that take care of you. I’m sure that you have places and people that recommend you, very possibly ONLY you, to their clients. Those people should be rewarded and thanked wouldn’t you agree? Now down South where I live, we don’t have a lot of the “kickbacks” and such going on (t... [read more]
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Social Scheduling

October 19, 2017 by Joe Bunn
As business owners, we have to wear many different hats-agent, equipment manager, marketing expert, salesman, music guru, DJ, etc. etc. Add to that list, social media specialist. If your social media game isn’t up to date and on point, you aren't going to make it. Today’s brides are VERY internet savvy and this source will account for a large percentage of your business. So the question is, how do I do it all Joe? The key to SOME of your social media woes is to pre-schedule your content, and the best way to do that is with an app. I used to use Hootsuite, but now I'm advocating either Iconosquare or Later (no, this is not an advertisement). Iconosquare not only to schedules my content, but also to monitor what others are saying about the photos so that I can engage with them! It is called "social" medi... [read more]
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Business Card Checkup!

October 12, 2017 by Joe Bunn
OK everyone, let's do a business card checkup! In other words, take a good long look at your business card, your first impression, your first line of offense. Is it any good? Ask others for honest feedback and then follow some of my tips below! Design. The design is the key piece. Whatever you do, DON’T try to DIY design your card (unless of course, you are a graphic designer). I like to find local designers, normally freelance ones that work for themselves. They are cheaper than a large design firm and their turnaround time is usually very fast. Check their portfolio BEFORE spending any money, and then show them some examples of cards that you like. Also check out sites like elance.com, fiverr.com, and 99designs.com Size matters. Business cards don’t have to be the... [read more]
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Give Back

September 22, 2017 by Joe Bunn
I don’t know about you, but every year I am flooded with requests from companies and charities asking us to donate our DJ services. These free events usually break down into two categories for us: Non-profit organizations (such American Cancer Society) or other wedding vendors. Here are some thoughts when taking on this type of gig:
  1. Remember, it just feels good! DJing these gigs is a way for you to give back to your town or community and help these non-profits raise money towards their respective causes!
  2. It’s a way to promote your company. When we book the non-profit gigs, sure we want to help, but we also want to gain a little exposure for Bunn DJ Company. We ask that the charity do atread more]
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You Can Do It!

September 15, 2017 by Joe Bunn
I often get asked how I can run my multi-op DJ company by myself. How am I the only full time employee? A lot of it has to do with one simple factor-time management.Let’s face it, some of us are good at managing the limited hours in a day, and some of us are not. However, we can all strive to get better with some of the tips and suggestions that I’m about to give you.
  1. Utilize Your Technology. Literally everyone has a smart phone these days. If you don’t, then you can probably just stop reading this article now. These smart phones are only “smart” if you program them to be. I put everything in my calendar in my iPhone even things like “Roll the Trash Out” on Wednesdays at 7:00 pm. And guess what? When I do that, it automatically syncs to all of my other Apple devices... [read more]
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Playlist Perfection

September 5, 2017 by Joe Bunn
Creating Playlists can be one of the most time consuming things that you do as a professional DJ, but if you get them dialed in correctly, your job becomes so much easier. Let’s take a look at how I handle organizing a massive music library. The best way I’ve found to handle organizing music is using iTunes vs. Serato. I like it for several reasons, mainly due to the fact, that it’s a great backup in that you can sync your ipod or iphone to a computer and have an exact copy of your playlists on a device other than your main DJ computer.When I use iTunes, I take advantage of using folders and subfolders. Here is the current setup I’m using: My main folders are: Corporate, Decades, Genres, Holidays, The Essentials, This Week, Weddings Let’s start with Corporate. Since these aren’t exactl... [read more]
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Dealing with D-Bags

August 21, 2017 by Joe Bunn
I truly believe that, as DJs, we have one of the best jobs in the world. I love my job, and if you don’t love doing this, I suggest you seek another form of making a living. But, there are times when we have to deal with certain things that say a bank teller might not have to. In this blog, I want to talk about dealing with three types of folks that we will simply classify as “d-bags” since they told me I couldn’t cuss in these posts.
  • Drunks. I’m not going to lie, I love to see an open bar at an event that I’m DJing. I think “social lubricant” truly helps people drop their guard and get out on that dance floor. However, it can also lead to dealing with jerks. The best way I’ve found to handle these people is to first address them directly. If they are in your f... [read more]
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Image is Everything

August 7, 2017 by Joe Bunn
Does anyone remember those Canon ads from the 90s that featured tennis star Andre Agassi slamming tennis balls shirtless? And then at the end, he lifted his shades, shook his mullet and said “Image IS Everything”? Remember those? Youtube it if you don’t know what I’m talking about. I'm old.I feel like he was right. Image IS everything. In fact, isn’t image basically branding? Your logo, your look, your style, your consultations, your DJ show? It’s all of that! If you have watched any of my marketing videos or read any of my articles, you know that I’m a branding fanatic. The main thing that you’ll hear my preach is consistency. Your image or your brand must remain consistent. For example, I guess I would say my image is “cool”. I’m 45 and still wear Jordans an... [read more]
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Give It Away Now

July 31, 2017 by Joe Bunn
I recently spoke at Midwest DJs Live and DJ Think Tank about one of my passions, marketing. During this talk, I mentioned something very important...DJing charity or free events. If you work for Bunn DJ Company, one of the requirements is that you do AT LEAST one free event every year. If someone on my team isn't willing to do that, they can hit the road, beat it, kick rocks. That's how important this is to me. Let me clarify something. I'm not asking them necessarily to DJ a charity event every time. This could be a grand opening, a tasting, a NACE meeting or ILEA meeting. I also give them a choice if they have a strong passion towards a certain charity or cause (like cancer or heart disease, etc.). If they want to do that event each year, it's theirs. For the non-charity stuff, we are the only DJ there a... [read more]