Jim Weisz


Jim Weisz


Jim Weisz has been DJing since 1999, primarily serving the wedding and school dance markets. Jim is originally from Chicago and lived there until relocating to Dallas in 2003 to take a position with TM Studios (formerly TM Century). Jim has spoken at numerous DJ conventions about websites and marketing online and has also written dozens of articles for Mobile Beat magazine about websites and a variety of other topics. Jim can be reached at jim@discoverydjs.com.




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Alluring Powered Loudspeaker By: Jim Weisz

July 9, 2013 by Jim Weisz
The first word that came to mind after I opened the boxes containing the ZLX-12P speakers I was supposed to review was "sexy." Yeah, I said it—I thought a speaker was sexy. Prior to receiving my demo speakers, I hadn’t seen any pictures
I of the newest speakers from EV, so I didn’t know what to expect. But I immediately fell in love with the look. Despite using 12" speakers for the last 10 years, there’s just something about the design of these speakers that I love. They also feel more compact than other 12" powered speakers I have used and seen.
Weighing in at ... [read more]
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Better Business Through Computer Technology By: Jim Weisz

July 9, 2013 by Jim Weisz
T he last issue of Mobile Beat (May, #149) featured my rundown of some great web-based tools you might want to check out for your DJ business. This article focuses on mobile apps for your DJ business. Every app in this article was available for iOS and many were also available for Android. More and more apps are being provided in versions for both mobile platforms, so if you are on the fence about what platform to choose for your next phone or tablet, either iOS or Android should allow you to utilize many of the following apps. SQUARE Founded by Jack Dorsey, who also created Twitter, Square launched in 2010 to accept payments on mobile devices.... [read more]
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8 Great Apps for Business – By Jim Weisz

July 2, 2013 by Jim Weisz
Better Business Through Computer Technology - Part 2: The Best of Apps The last issue of Mobile Beat (May, #149) featured my rundown of some great web-based tools you might want to check out for your DJ business. This article focuses on mobile apps for your DJ business. Every app in this article was available for iOS and many were also available for Android. More and more apps are being provided in versions for both mobile platforms, so if you are on the fence about what platform to choose for your next phone or tablet, either iOS or Android should allow you to utilize many of the following apps. Square Founded by Jack Dorsey, who also created Twitter, Square launched in 2010 to accept payments on mobile devices. I started using Square not long after it was launched simply because I was familiar with... [read more]
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9 Ways to Optimize Facebook for Business by Jim Weisz

July 15, 2012 by Jim Weisz
Facebook will likely cross over the 1 billion user mark by the end of 2012. So, whether you live in New York or Fargo, more than likely there is a large contingency of potential clients in your area on Facebook. If you want more business, you go where the clients are. That means even if you don’t care for Facebook personally, you can still take advantage of the business benefits it can offer. Whether you’re a seasoned Facebook expert or a total novice, here are some tips that can help you with business on Facebook. 1) Create a page for your business. A good page on Facebook will engage visitors through pictures, posts, links to topical articles and more. You don’t have to post every day. You don’t even have to post every week, although a couple times a week is probably the sweet spot. What sh... [read more]
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Small Sonic Fist — Big Punch by Jim Weisz

July 15, 2012 by Jim Weisz
Over the years, I have gotten into quite a few debates on the DJ forums about the use of subs at weddings. I’ve personally only ever used subs once at a wedding. That wedding had over 250 guests and was in a pretty large room. I never thought weddings needed to have chest-pounding bass and I’ve always been very happy with the bass from my full-range speakers. From time-to-time, I have considered getting a sub or a pair of subs for weddings, but any that I looked at seemed like overkill for an average wedding with 125-150 guests. So, I was very intrigued when I heard about the ZXA1 sub from E-V.143-3747read more]
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8 Ways to Improve Your Web Presence BY JIM WEISZ

May 10, 2012 by Jim Weisz
It’s easy to get so busy managing the day-to-day operations of your business that you neglect the tasks necessary to maintain a strong web presence. If you’ve allowed that to happen, be sure to cut this article out and put it on your desk. Then, as you complete each task, put a line through it. When you’re finished, take a day off—you deserve it! 1. BLOG, BLOG BLOG I’ll be the first to admit that up until a couple years ago, I wasn’t on the blog bandwagon. I knew there could be some value to it, but most DJs and other small businesses I saw blogging just weren’t doing it right. One of the biggest mistakes I saw people making was not keeping it updated. It reminded me of the 1990s when everyone thought it would be great to start an email newsletter. They would do 1-2 emails and then would s... [read more]
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Tips for better setups BY: Jim Weisz

March 25, 2012 by Jim Weisz
A SMART SET-UP PLAN SAVES TIME, PROTECTS YOUR SPINE AND MAY EVEN BOOST YOUR BOTTOM LINE Sometimes I amaze myself with how quickly I can set up and take down my DJ system and I don't even have to run around looking like one of those people in a time-lapse video. I do work quickly, but it's more about efficiency. Over 12 years of DJing has taught me a lot about how to efficiently set up and take down a DJ system. Which I find particularly nice, since it means I don't have to arrive at the venue hours in advance or be there after the event longer than I have to be. I've heard from several venues that they appreciate how quickly I can load out, since it means they don't need to have someone stick around just to babysit me until I'm all packed up. So not only is it a benefit to me to be efficient, it... [read more]
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Facebook Business Basics by Jim Weisz

October 29, 2010 by Jim Weisz
Facebook Business Basics LIKE ANY TOOL, FACEBOOK REQUIRES CARE TO BE USED SAFELY BY JIM WEISZ The world is changing before our eyes. Social media is everywhere, and as small business owners, many DJs are embracing the still somewhat new technology. As a result, there’s a lot to be learned about social media and how to use it. For this column, I will focus on Facebook, since it is by far the most-used social media platform. Facebook has over 500 million active users (as of July 2010), while Twitter has over 100 million users. Both obviously have impressive statistics, but the additional 400 million users on Facebook, coupled with the additional capabilities of Facebook make for a good resource for DJ companies. FACEBOOK OVERVIEW According to the statistics page on Facebook.com, Facebook lau... [read more]
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Keeping It Fresh

March 25, 2008 by Jim Weisz
Keeping your website freshThis is the perfect time of year to take a look at your website and see what needs to be changed, updated, etc. There are a lot of engagements around the holidays and again in February around Valentine's Day so making sure your website is current is a good idea. Take some time to read through every page (reading it out loud is your best bet so you can hear how it sounds) and make any needed changes. Even if everything sounds good to you it's not a bad idea to re-work some of the copy on your website to keep it fresh. If you have testimonials on your website from past clients this is also a great time to post new quotes or acquire some new quotes by contacting past clients. Be sure to ask for permission from clients to use their quote and name on your website/in your marketing mate... [read more]
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Weisz’ Web World on Mobile Beat

March 15, 2008 by Jim Weisz
The list of websites to bookmark continues on...http://www.istockphoto.com: I'm pretty sure I've mentioned this site before but I'm sure there are still many who don't know about it. You can get a picture to use on your website for as cheap as $1-$2. The premise behind iStockPhoto is you pay more based on the size picture you want. Since pictures for your website will be pretty small, the pictures in the $1-$2 range will be perfect. They do have 6 different sizes of pictures to choose from and 5 different sizes of royalty video clips to choose from. http://www.webdesignfromscratch.com/current-style.cfm: This is a specific page on a website I really like. The reason I have this specific page bookmarked is because it's where I like to start when I visit it as it often has new featured websites. As mentioned ... [read more]