Jason Rubio


Jason Rubio

Jason Rubio is the co-owner and founder of Austin’s Best DJs, a professional DJ & photo booth company that provides music and entertainment for hundreds of weddings and events in the Austin and central Texas area. Jason started his DJ career as a mobile DJ, at age 13, and has since DJ'ed thousands of events, providing music and entertainment for clubs, bars, radio, concerts, festivals and various other events. In addition to writing for Mobile Beat, Jason also writes "The DJ Insider," and has been featured in Canadian Special Events Magazine, Wedding Planner Magazine, and numerous other sites and publications. Jason is also a graduate of Texas State University with a Bachelor's and Master's degree in Education, as well as a Master's of Public Administration, from The University of Texas Rio Grande Valley. Contact Jason Rubio at www.AustinsBestDJs.com




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Austin's Best DJs Blog

The Perfect Cocktail Hour Playlist!

October 7, 2017 by Jason Rubio
When it comes to weddings and events, there are literally hundreds of thousands of songs to choose from. A frequently asked question that we get is: "What type of music do I play for the cocktail hour?" The answer isn't always easy since everyone has their own unique taste and preferences, but most of the time, our clients will choose from our genre list, on our wedding planning form. If you're a new DJ, you may not know what Cocktail Hour is. Usually, Cocktail Hour is the time where the couples will take their pictures. Most of the time, Cocktail Hour is after the ceremony, but we also have done the Cocktail Hour before the ceremony, as well. So usually, the couple isn't even in the same area where the cocktail hour is occurring, which means they rarely hear the mu... [read more]
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Austin's Best DJs Blog

Smart DJ Tips: How to Respond to Negative Reviews

September 28, 2017 by Jason Rubio
Last week I discussed many statistics and how much of an impact online reviews have on every business. This affects all businesses that provide services to the public, not just DJs! Every business has to "play the game" of online reviews and not only play, but "win." Last week I also discussed what some businesses do in response to having a not so favorable business rating. I've done enough research to see various things. One thing is for sure, if you do have a bad review, it's not the end of the world. How you respond is very important. If you do happen to have a negative review or angry client, my advice to you (learned by experience)  is simply send your client an email thanking them for their important feedback, apologize for the less than amazing experience and state that you'll lo... [read more]
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The Truth About Reviews in the Wedding Business - Austins' Best DJs

The Dirty Little Secret About Reviews in the Wedding/Event Business Part 1

September 21, 2017 by Jason Rubio
Let me be honest. I realize that I may be touching a nerve by writing this article, but I believe people should know the truth. In no way am I trying to say that what my business does is better or worse than other businesses; it's simply what we choose to do. I came across some statistics that you need to know about! So let's discuss online reviews and the major impact they have on businesses, as well as what some businesses do with the review system. That being said, there's a dirty little secret with wedding vendors and really, many businesses out there. The online reviews aren't always what they seem.  When people are trying to pick the right DJ, photo booth, planner, or any vendor for their wedding, party or ev... [read more]
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Austin's Best DJs blog

Pioneer DDJ SR2 Finally Hits the Market!

September 11, 2017 by Jason Rubio
Every DJ has his/her own preferences. Some DJs prefer turntables, using vinyl control, while others may prefer controllers, and some may prefer just using analog turntables and vinyl! I love turntables and spinning vinyl, but as a mobile DJ, I prefer to use my Pioneer DDJ SR. Both my wife and I have this controller (she's a DJ, too). It's portable, but still has all the things you need. I did have a few things that I wished they would add or change to the controller, but today, I no longer have to wish! The Pioneer DDJ SR2 has made some recent changes and upgrades, that make it even better and more appealing! Now, it's much more similar to its big brothers, the DDJ SX & DDJ SZ, now. A few key features they've added to the new DDJ SR2 are: Harmonic Control - this allows you to contro... [read more]
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Austin's Best DJs Blog

Smart DJ Tips: Tips for Your Business Website or Page

September 6, 2017 by Jason Rubio
In today's event services business, marketing is essential for almost everyone. Whether you have a Facebook page or a website, you need to keep it updated and looking great. I've seen far too many DJ websites that aren't professional and don't look as great as they should. Remember the old adage, "you don't get a second chance to make a first impression?" This is 100% true and why your business page matters, a lot! Websites and online content are today's first impression. Your business page should reflect your work and should speak directly to your target audience. Here are a few tips to help you have a great website or business page! Content is King - Take the time to write good, related content. Don't simply stuff a bunch of keywords together, thinking Go... [read more]
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Austin's Best DJs Interview with DJ Laz

An Interview With the One & Only, DJ Laz!

August 30, 2017 by Jason Rubio
This week, I had the honor of interviewing the one and only DJ Laz! Miami's own, DJ Laz, was a huge inspiration for me, when I started to DJ in 1991, as a kid. I wore out many needles practicing my scratching to sound just like DJ Laz! :) Here is the video post of our interview, discussing his journey, his long career working with numerous, great artists, such as Flo-Rida & Pitbull, producing several hit records and club hits, and he even gave advice to all new and aspiring DJs! Here is one of DJ Laz's billboard hits: DJ Laz - Move, Shake, Drop Here is the  DJ Laz Interview... [read more]
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Austin's Best DJs Blog

Smart DJ Tips: Getting New Gear on a Budget

August 24, 2017 by Jason Rubio
Whether you're a new DJ, or a veteran DJ, we all know that buying DJ gear is expensive! You need turntables or a controller, speakers, microphones, sub-woofers, lights, stands, music, backup equipment, etc. Wow, the list goes on. Depending on the type of gear you want, the prices can really vary, too! So if you need new equipment, or have a client who is requesting certain things, what do you do? Do you go ahead a empty your pockets and buy the gear? Sure, you can, but you don't have to. For our business, Austin's Best DJs, we own a lot of equipment, and rotate through it, weekly, to extend the life of the equipment. However, I know that not everyone has the luxury to buy several sets of DJ setups (we also have 3 photo booths). Luckily, there are some options to... [read more]
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Austin's Best DJs Blog

Smart DJ Tips: Convenience is Key!

August 16, 2017 by Jason Rubio
When it comes to business, convenience always wins! Before 1928, everyone sliced their own bread, at home. Along came Otto Rohwedder, who invented sliced bread. People thought, sliced bread?? Who's too lazy to slice their own bread? Well, you know what happened after that. :) People want easy. As I mentioned last week, Amazon is winning, big, by making things convenient and easier! What does that have to do with you? Everything! What can you do to make your client's lives easier? How can you make things more convenient for your clients? Whether you're a DJ, a photographer, photo booth rental service, or whatever your business, you can always find ways to make things easier for your ... [read more]
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Austin's Best DJs Blog

Smart DJ Tips: Be the Amazon of Your DJ Market

August 10, 2017 by Jason Rubio
In today's society, everything is immediate. We want what we want, and we want it now! There's a reason why Jeff Bezos (Amazon CEO) recently surpassed (briefly) Bill Gates as the richest person in the world. In fact, he's $1 Billion away from being the richest person in the world! It's no coincidence that this happened. Jeff created a great formula for success that we strive to mimic, and you should too! In a nutshell, Amazon provides three great things: 1. Fast Service (shipping your product to you), 2. Great Prices, and 3. Amazing Customer Service. Let's discuss this, further. Regarding fast service, Amazon has been known for their prime benefits. It has been free 2 Day shipping for quite some time. I believe it's now 4 days for many products; however, for certain cities, they have free... [read more]
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Austin's Best DJs Blog

Smart DJ Tips: Communication Tips to Get More Bookings!

August 2, 2017 by Jason Rubio
In any industry, effective communication is essential. This is no different in the wedding and event industry. Whether you're a DJ, a photo booth company, photographer, catering company or whatever, effective communication is the key to staying busy! Not just communication within your team, but also with your new and existing clients. Here are some great tips to step up your game and get booked!
  • Be Personal - If you used a "canned response" don't forget to add personal details in your replies. Nobody likes canned responses, and your clients are NOT the exception. Address them by their name(s), add their event date, mention their venue details (if you've been there).
 
  • Respond Quickly - The faster your response time, the more likel... [read more]
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