Jason Rubio


Jason Rubio

Jason Rubio is the co-owner and founder of Austin’s Best DJs, a professional DJ & photo booth company that provides music and entertainment for hundreds of weddings and events in the Austin and central Texas area. Jason started his DJ career as a mobile DJ, at age 13, and has since DJ'ed thousands of events, providing music and entertainment for clubs, bars, radio, concerts, festivals and various other events. In addition to writing for Mobile Beat, Jason also writes "The DJ Insider," and has been featured in Canadian Special Events Magazine, Wedding Planner Magazine, and numerous other sites and publications. Jason is also a graduate of Texas State University with a Bachelor's and Master's degree in Education, as well as a Master's of Public Administration, from The University of Texas Rio Grande Valley. Contact Jason Rubio at www.AustinsBestDJs.com




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Austin's Best DJs Blog

Smart DJ Tips: Should You Use Craigslist for Advertising?

December 14, 2017 by Jason Rubio
Craigslist DJs: we've all heard the Craigslist DJ stories. Many people say "check Craigslist, if you want to find cheaper DJs." Why does Craigslist have this reputation? Do only new or inexperienced DJs post their "ads" on Craigslist? Do reputable DJ companies use it, too? Should you bother with posting on CL? There's no right or wrong answer. My answer is, it depends. Let me break down the answers to these common questions and explain what we do and why. Why does Craigslist have this reputation?   Everyone knows that Craigslist is a website you visit to find used items that people are selling. You would never shop for the "best" anything at a garage sale, would you? Probably not. Sure, we've all heard that one DJ who found this awesome record (back when every DJ collected records) at... [read more]
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Austin's Best DJs Blog

Smart DJ Tips: 5 Essential Tips for Wedding/Event Success

December 7, 2017 by Jason Rubio
As a long-time DJ, I've certainly learned a lot over the years. In the last 6 years, I started to solely focus on private events and got away from bars/clubs. My wife and I own and manage Austin's Best DJs & Photo Booths. We are one of the busiest DJ companies in our market and we've definitely learned a lot along the way. So here are some of the top 5 tips that are essential for wedding/private event DJs.
  • Be Prepared - You can never be too prepared. Preparation for your wedding or event is the biggest determining factor of how successful you will be at your events. If it's a wedding, be sure that you have every single detail covered. Key moments, genres of music that they want, lighting, where you'll set up, etc. We usually triple-... [read more]
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Uplighting always looks great! www.AustinBestDJs.com

Is Wireless Uplighting Worth the Cost?

November 30, 2017 by Jason Rubio
As a DJ in today's competitive market, you have to wear many hats! Not only are you a DJ, you most likely are your own webmaster, social media manager, marketing expert, sales-person, etc. Every entrepreneur has to wear many hats, but, as you know, it's just what we do! Why? Because we don't have a job, we have a passion! Finding a way to make money, by doing what you love and are passionate about, is what keeps us working hard! :) Depending on your target audience, your region and the type of DJ you are, additional optional upgrades can really help your business and generate big profits! For bar DJs, most bar DJs are a simple plug and play setup, which is also why the pay is considerably less than private event DJs. Bar DJs aren't really able to offer many upgrades to bar... [read more]
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Austin's Best DJs Blog

Smart DJ Tips: What Makes You the Best DJ? Part II

November 26, 2017 by Jason Rubio
Let me preface this by saying, even though my advice is based on my experience as a DJ for over 25 years and on my business, Austin's Best DJs & Photo Booths, experience, located in the Austin/central Texas area, these factors are relevant to DJs and DJ companies, everywhere! Last week, we discussed the different aspects of the DJ business, such as social media, equipment, and even mixing abilities. All of these factors matter, but just how much they matter, depends on the type of DJ you are and who your target audience/market is. Now, let's discuss a few more factors that matter, especially in the private events sector. Here are a few more, very important factors that really matter to clients, and therefore, should really matter to you and your business! read more]
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Austin's Best DJs Blog

What Makes You the Best DJ? Part 1

November 16, 2017 by Jason Rubio
In the DJ business, many DJs and DJ companies say they're the "best," "favorite,"or they're "voted #1," etc. In fact, our own DJ business is named Austin's Best DJs. We purposely named our business this, but not because we believe that we're better than every DJ or DJ company out there; it was mainly due to me knowing a little about marketing and SEO (I took business classes in my undergraduate and graduate programs). The issue with being "the best" is that it's very subjective, and sometimes, hard to prove. I even recently heard about a DJ who claimed to be "the world's best wedding DJ!" Really? When were the polls taken around the world? Why weren't we aware of the contest? Where is the proof? :... [read more]
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Austins' Best DJs Blog

An Interview With “The King of 808,” the Egyptian Lover!

November 9, 2017 by Jason Rubio
If you're a DJ and you've ever done an 80s Night, chances are, you've played "Egypt, Egypt" or another one of Greg Broussard's (known as "The Eyptian Lover") classic hits! "Egypt, Egypt" has over 5.4 MILLION views on YouTube. When I became a DJ in the early 90s, I definitely had the Egyptian Lover's hits on vinyl! Many turntablists continue to use the Egyptian Lover's tracks for scratching! Check out our interview, below.   Jason: "First of all, let me say it's an honor to be able to interview the legendary, Egyptian Lover! I'm a long time fan of your work and I'm glad you were able to take some time to do a quick interview with me. You're a very talented musician, vocalist, producer and DJ! How did you get started in music?" read more]
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Austin's Best DJs Blog

Smart DJ Tips: 6 Reasons Why Competition is Good for Your Business

November 2, 2017 by Jason Rubio
In today's DJ world, there is an ever-growing amount of competition. It seems as if new DJs and DJ companies pop up every month. Additionally, the wedding and private event business in general, seems to attract new people, every year, too. It seems as if every month, we work with a new photographer, a new planner, or we hear of a new venue. Although we are in the Austin/central Texas market, which is a huge wedding market. Today, becoming a DJ, is much easier than it was when I started (before DJ software, and even before laptops, in 1991). The more DJs there are, the competitive it becomes to book your events. This is great for consumers, of course, but it can also be good for your business, too! Here's how.
  1. Room for Growth - If you feel as though you're the "best" out there... [read more]
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Austin's Best DJs Blog

Do Clients REALLY Care About Your DJ Lighting?

October 26, 2017 by Jason Rubio
As a DJ, we have tons of equipment to buy, maintain, and replace. Of all those things, DJ lighting is at the top of the list for maintaining and replacing. How often, is up to you, of course. As a DJ you always want to present your product as best as possible. You, personally, have to be professional in how you look, dress, communicate, etc. Your equipment has to look and sound great, too. However, how far must you go to look and sound good? Do you absolutely have to have the best equipment in the business for every piece of equipment you own? There is no easy answer to these questions, but the simplest answer is, it depends.  What does it depend on? First, it depends on your level of business. If you're DJing as a hobby, and rarely do paid events, then it doesn't matter quite a... [read more]
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Austin's Best DJs Blog

Taking it Back to the “Old School,” With Old School Nation!

October 19, 2017 by Jason Rubio
This week, I had the pleasure of interviewing fellow Austin entrepreneurs & friends, from Old School Nation. OSN offers great apparel and does event promotions, as well. Here's a few words from the business owners, Kayla & her husband, Joseph. I've had the pleasure of working with you guys on several occasions. We've done concerts and other events. You guys are a great team, with unique products that you can't find anywhere else! I, personally, own many of your shirts! Tell us about Old School Nation. What do you do? We are an online apparel store but offer Screen Printing and Promotional Services as well. This includes LIVE Screen Printing for local concerts or non-profit events. How long have you been in business? We’ve been in busi... [read more]
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Pc or Mac for Djing? - Austin's Best DJs

PC or Mac for DJing?

October 12, 2017 by Jason Rubio
In today's DJ business, using a laptop computer is almost essential. Gone are the days of having to carry around heavy crates of records (thank God). Now, laptops store all your music and whatever DJ software you choose to use. Sure, there are now ways to put all your music on a flash and plug your flash into your player and go "laptop free." However, you most likely still have your laptop full of music, along with backup drives, cloud storage, etc. So the ever-lasting question remains, "which type of laptop should I use for DJing? A PC or Mac?" The answer isn't easy, but basically, it depends on your preferences. It's timeless argument. DJs argue "my Mac is better," or "my PC is better, faster," etc. One thing is for sure, when it comes to Mac versus PC, Mac has managed to create an amazing bran... [read more]
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