Dave Ternier


Dave Ternier

Dave Ternier began his DJ career in 1997 as a self taught, part time, mobile DJ. Since 2011, Dave has gone full time as a single operator DJ/MC for his company, Special Request Weddings. He is a proud Canadian DJ, MC, member of the CPDJA and recipient of the international WED Guild® certification. Family life is kept busy alongside his beautiful wife Kathryn and their two daughters, Kiana and Marika. Dave is also the founding author of www.aDJthought.com, an industry blog focused exclusively on mobile wedding DJs.




>
Read

Community Over Competition

June 20, 2017 by Dave Ternier
You know they type… they’ll always quote for $50 bucks less then the previous DJ the prospective client called. And they’ll add extra lights. And no charge the travel. And bring a photo booth. And a balloon arch. And include a…(wait for it) …chocolate fountain! The challenges of running a DJ business are, in many places of the country, sometimes like this. Places where the competition is relentlessly chasing the almighty bottom dollar. Everyone’s trying to out “Walmart” Walmart, so to speak. Seldom does anyone “win.” Thankfully, DJs around the world are changing that.  The once expected hostility between mobile DJs is melting away. People who used to compete with one another for “gigs” have found strength and business success by creating community instead... [read more]
>
Read

DJ Music Management using Dropbox

June 13, 2017 by Dave Ternier
Still using USB drives to update new music onto your DJ performance computers? Or maybe you are using a special program to sync multiple hard drives at once? Nothing compares to the ease of use that Dropbox gives mobile DJs to manage their music library across multiple computers. Imagine being able to add music to any one of your computers, without having to remember which computer you added that music to and which ones still require being synced. Dropbox takes care of all of that… and so much more! Ritchie Rich, owner/operator of Big And Rich DJ in Sudbury, Ontario, reached out to me recently, asking how I use Dropbox to manage my music library. I’d recently brought up the topic on a read more]
>
Read

No More Bad Wedding Toasts

June 13, 2017 by Dave Ternier
Ever witnessed a bad wedding speech? A toast to the bride that kind of flopped? A toast to the groom that quickly descended into jokes that should have stayed with “the boys”? A welcome to the family speech that just…wouldn’t…end? Any DJ that has spent any time at all working with weddings has witnessed a few of the above (if not all of them). For many people speaking at weddings, this is the first time they’ve had to write a speech or toast like this. Remember that surveys commonly show fear of public speaking, also known as “glossophobia,” sitting at the top of list of worst fears. It’s no wonder that weddings play host to so many bad speeches, but fear not (see what I did there?!), you can play a massive role in changing that.
read more]
>
Read

Ever asked their parents?

June 6, 2017 by Dave Ternier
We all know that testimonials help communicate the quality and value of the work we do to prospective clients. Most of us, I am sure, request detailed feedback from the brides & grooms we work with in order to collect some of those testimonials. I also ask them, a number of times, to suggest ways in which I could improve my service. That’s where a feedback survey REALLY starts to become valuable. But this post isn’t entirely about that… it’s about the parents.
Equal in importance to requesting feedback from the brides and grooms, in my humble opinion, is to also ask their parents for feedback. The very ... [read more]
>
Read

Final Wedding Prep Checklist

May 30, 2017 by Dave Ternier
Managing event preparation time ahead of weddings has always been a challenge for mobile DJs & MCs. Many of us have experienced the struggle of working late nights on the week of events, running our deadlines to the max, getting things done just-in-time. I won’t say I have the perfect solution for you, but I might have a tool that that could help. Managing WHAT has to be done, is half of the battle and was solved for me a few years ago through the creation of a simple checklist. What follows is a copy of my “Final Wedding Prep Checklist”. This list includes the items I generally start with when it comes to finalizing my prep for a wedding. This list is just a template file of course and is duplicated into every wedding event read more]
>
Read

Lessons From My Wedding Couples

May 23, 2017 by Dave Ternier
Last month, I wrote some words on Mark Ferrell’s GWYW Facebook page:

Just be their friend. Their inspiration. Their cheerleader. Their confidant. Be that person they can talk to about the animosity between her (the bride) and the best man’s common-law partner. Create a REALationship* with them. Be there. For them.
Forget your numbers.
Forget your stats.
Ignore your “conversion ratio.”
Just be REAL. AUTHENTIC. NO GAMES.
“My biggest, wildest dream is about to come true in two weeks and my brain is spinning as I’m trying to wrap my head around it. Thank ... [read more]
>
Read

Stacking The Deck

May 16, 2017 by Dave Ternier

I do something special — after the event — with weddings that STAND OUT for me. You know the ones… you connected really well with every wedding party member… the guests were off-the-charts fun… the parents of the couple were gracious and awesome… the bride and groom were your *perfect* clients… you know the ones… those events where everything you touch turns to GOLD. When those events come around, here’s what I do:

  The parents, the bridesmaids, the groomsmen, everyone who shared a toast or speech… they all get individual, personally written emails from me after the wedding. The emails vary in content, depending on the recipient of course, but they all share two common themes. ... [read more]
>
Read

I Care About Networking (And you should too)

May 9, 2017 by Dave Ternier
I spend an inordinate amount of time networking with wedding vendors. Getting to know them, sharing lunch with them, discovering who their families are, finding out their likes and dislikes, etc. And, I’ll often drive between one and three hours out of my way to do so. One of the obvious rewards to this might be referrals, but there is another, just as important, reason for good quality networking. When involved in a consultation with a couple considering my services, above all other things, I strive to gain their trust. I do so by involving them in a variety of conversations. Caring about how they met, caring about who their families are, caring about their past experiences as wedding guests, caring about what’s important to them for their wedding, etc. One of the other meth... [read more]
>
Read

Are You Trying To Out “Amazon” Amazon?

May 2, 2017 by Dave Ternier
You hav... [read more]
>
Read

What Are You Really Asking?

April 25, 2017 by Dave Ternier
When you ask a me “how?” or “what’s the real difference between a $5000 DJ and a $1000 DJ?” what is it that you’re truly asking? Are you asking me if there is a switch you can flip so that 6 months, 12 months, 24 months from now you can be experiencing similar “success”? Or, are you asking me to talk with you about the days where I’m hustling from 8:00 AM – 2:00 AM trying to refine something that I don’t think is good enough in my business process — even though it would satisfy most others? Maybe you are asking me about the Thursday nights after fire department practise where ... [read more]