If I have an achilles heel in business, it would be this: I don’t want anyone seeing something produced from my company (websites, marketing materials, videos, etc) until it’s 100% PERFECT.
That means that my video edits are perfect, my website doesn’t have any broken links, my printed materials have been read and re-read, and my e-mails to clients have been carefully crafted to meet their desired goal.
The problem is, if you’re OCD like I am about things being perfect, they’ll NEVER be. You’ll never be happy with the way your website looks. You’ll never be happy with the wording on your voicemails. You’ll always wish that you had just a little more time to make your blog posts sparkle a little bit brighter.
Again, if you’re like me, you could have a folder on your desktop with all of the projects you started, but never published because they weren’t perfect.
Unfortunately, the desire to be perfect is probably costing you a ton of business. Here’s why:
1. You’re creative. You shine in business. You’re one of the best out there. I know you’re awesome because you’re taking the time to read this. You want to grow your business. You constantly have new ideas and you’re amazing at producing them. So, your 90% completed is better than all of your competition’s 100%. Go ahead and publish it. Get your ideas into the marketplace.
Filed Under: Business, Personal Development
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